Program Overview

Introduction to the Creative Digital Design Professional Degree Apprenticeship

The Creative Digital Design Professional Degree Apprenticeship is an innovative blend of higher education and work-based learning. This programme is designed to develop employees into confident Creative Digital Design Professionals who can work across a wide range of businesses and functions.

Programme Overview

The apprenticeship is aimed at developing employees into confident Creative Digital Design Professionals who can work in a wide range of businesses from online platforms and agencies, to finance, architecture, education, and journalism. They will be prepared for the challenges of operating in a rapidly changing digital world, benefiting from real-world best practice and innovative academic thinking.

Employers and Apprentice Information

Employers

• Develop employees into confident Creative Digital Design Professionals who can work across a wide range of businesses and functions.
• Created in collaboration with employers, this qualification is found in the finance, retail, music, technology, publishing, and media industries, as well as in government departments.
• Apprentices will implement design concepts to develop and communicate new products and to provide design solutions.

Apprentices

• If you have aspirations of working in a design role, then the Creative Digital Design Professional Degree Apprenticeship could be for you.
• Create compelling digital design solutions to internal and external clients, across a range of sectors and contexts.
• Apprentices go on to become Creative Digital Design Professionals in a variety of exciting roles, including as Creative Director or Studio Manager.
• Based in the £35m, pioneering School of Digital Arts (SODA).

Programme Content

Year 1

• Fundamentals 1: Design
• Fundamentals 2: Experience
• Fundamentals 3: Accessibility

Year 2

• Storytelling 1: Audio-visual
• Storytelling 2: Brands
• Storytelling 3: Data

Year 3

• Emerging 1: Governance
• Emerging 2: Technology
• Emerging 3: Practice

Year 4

• Management, Leadership, and Strategy
• Portfolio
• Synoptic Project: Define and Design (30 credit)
• CDDDA Synoptic project: Do and review (20 credit)

Delivery Model

The programme follows a blended delivery model spanning three semesters, with one unit delivered per semester. Teaching is designed to balance flexibility with in-depth engagement, responding to the needs of employers and apprentices.

Qualifications Awarded

Upon successful completion of the programme, apprentices will achieve a BA (Hons) in Creative Digital Design, as well as a Creative Digital Design Professional Level 6 degree apprenticeship.

Entry Requirements

Applicants can be existing employees looking to develop their careers or new recruits aiming to get working life off to a flying start. They must:

• be 18 or older
• have the right of abode and right to work in the UK to qualify for funding
• meet programme entry requirements

Applicants should have a minimum of 104 UCAS points at A-level (grades BCC) or an equivalent (for example, BTEC DMM).

Funding

Degree apprenticeships are paid for by employers, not apprentices. Employers with a payroll of more than £3 million can use their apprenticeship levy contributions to pay for places on apprenticeship programmes. Any business with a payroll below £3 million is eligible for government funding that will cover at least 95% of the cost of an apprenticeship programme. Additional incentives are also available to employers who recruit new apprentices into their business.