Program Overview

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Master of Science in Sports Business

The Master of Science in Sports Business offered by the NYU SPS Preston Robert Tisch Institute for Global Sport integrates business theory and sport management insights and techniques to prepare students for a wide range of sports business jobs.

Program Overview

Complete your NYU graduate studies in as little as 12 months, learning from industry leaders. The flexible curriculum offers full- and part-time options, integrating classroom learning with real-world experiences like lectures, workshops, and internships.

Tuition and Fees

• $2,785 Per credit
• $27,562 Per term (10-12 credits)

Program Structure

• 36 credits
• Study Options: Online, Hybrid, or Onsite
• Minimum Duration: 12 months

Career Outlook

• 11% job growth
• $74.7K median salary
• 93% working and/or in school
• 1,925 Global Tisch Institute alumni

Why This Degree?

Who should apply?

Experienced marketing, public relations, product management, sales and procurement, and strategic communication leaders at director or VP levels will thrive in this program.

Why earn this degree?

Build expertise in digital marketing, strategic communication, and public relations. Develop critical thinking and leadership skills needed to drive business growth and ascend into the C-suite.

What can I expect?

Graduates are prepared for a path toward executive-level roles such as:

• Chief Marketing Officer (CMO)
• Chief Communications Officer (CCO)
• Chief Growth Officer (CGO)
• Chief Experience Officer (CXO)

Who will teach me?

Learn from industry experts, leading academics, and scholar practitioners in marketing and strategic communications.

Enrich your network

Join a global network of industry-leading alumni, faculty, and students who become your connections for a lifetime.

What You'll Study

Core Curriculum

Acquire a deep foundation in core areas, including:

• Sports law
• Leadership in sports
• Sports finance and economics
• Sports analytics
• Digital sports media and marketing
• Sport management
• Sports engagement

Electives

Explore specialized topics that can help define your career path.

Capstone

Participate in a comprehensive project that combines research, sports industry trends, and real-world scenarios.

Focus Areas

Find the career path that's right for you. Curated focus areas are composed of elective courses, bundled together to help make decisions about the right course of study for your goals and objectives.

Optional Internship

Take advantage of the Tisch Institute's deep connections with industry professionals through internships at sports teams, leagues, media outlets, sports marketing firms, and more.

Where You'll Go

Graduates work in a variety of fields across the sports industry, from sport marketing to roles that are redefining the art and science in sport management.

Where Our Alumni work

• Creative Artists Agency
• Major League Baseball
• Capelli Sport
• Major League Soccer
• New York Road Runners
• Novo Consulting
• United States Tennis Association
• IMG
• Mission Athletecare
• National Basketball Association
• Tough Mudder
• WSC Sports
• ESPN
• Madison Square Garden
• Bridgeport Islanders
• DLA Piper
• Nike
• Spectrum

What Our Alumni Do

• Account Executive
• Athletics Manager
• Coaching
• Corporate Partnerships
• Events Management
• Marketing
• Operations
• Statistics and Data Analysis
• Team Management
• Sponsorships

Application Deadlines

Fall 2026 Deadlines

• Priority 1: November 1, 2025, Decision Release: December 15, 2025
• Priority 2: January 15, 2026, Decision Release: April 1, 2026
• Regular: May 1, 2026, Decision Release: June 15, 2026
• Final: July 1, 2026, Decision Release: July 15, 2026

Spring 2027 Deadlines

• Priority: August 1, 2026, Decision Release: October 15, 2026
• Regular: October 1, 2026, Decision Release: November 15, 2026
• Final: November 15, 2026, Decision Release: December 20, 2026

Real World Experiences

Gain hands-on experience by tackling problems facing today's professional sports teams, intercollegiate athletics, and the sport industry at large.

Alumni Stories

Meet alumni who are achieving their ambitions for the future in sports business.

Faculty Stories

Our professors are experts in the classroom, but what they teach comes directly from their own professional experience in sports business.

Frequently Asked Questions

What types of jobs can I get with a Master's in Sports Business?

There are many jobs available in the field of sports business, including:

• Premium Sales Associate
• Statistics and Player Participation Quality Assurance Associate
• Business Development Manager
• Manager, Player Marketing
• Head of Business Development
• Commercial and Marketing Director
• Community Relations Coordinator
• Global Programs Manager
• Account Executive
• Brand Consulting

How does an MS in Sports Business degree differ from an MBA in Sports Management?

The MS in Sports Business differs from an MBA in Sports Management because it provides the opportunity to truly focus on the study of sports business.

Do I need a master's degree to pursue a career in sports business?

An MS in Sports Business from NYU provides access to cutting-edge training and development through the Preston Robert Tisch Institute for Global Sport.

Are sports business and sports administration different?

While the terms sports business and sports administration can be used interchangeably, the major differentiator in relation to the MS in Sports Business is the focus of the curriculum.