Program Overview

Global Business and Digital Arts

Global Business and Digital Arts (GBDA) is Canada's first undergraduate program to combine creativity, technology, and business in one unique degree. With the integration of hands-on projects with industry partners, access to the latest digital technologies, and co-op work terms, you have a university experience you won't find anywhere else but the Stratford School of Interaction Design and Business at the University of Waterloo.

Program Description

The program offers a rich and stimulating experience where you will learn to manage design projects from start to delivery, developing abilities that range from critical conceptualization and technical troubleshooting, to cross-cultural communication and global marketing.

Program Structure

• Courses & Program Structure: Find out more about which classes to pick and terms to prepare for.
  • Advising: Get support regarding course selection and scheduling, degree requirements, co-ops and internships, and more.
• Co-op Experiences: Find out more about co-op job-matching experience and where your education can take you.
• Go Abroad: Learn more about international experiences through GBDA and expand your world view.

Student Outcomes

• 98% of GBDA graduates are employed in creative, business, or technology industries.
• 50%+ of GBDA students pursue a term abroad

Additional Information

• Living-Learning Community
• Instagram
• LinkedIn
• Facebook
• YouTube

The Stratford School acknowledges that much of our work takes place on the traditional territory of the Anishinaabe, Haudenosaunee, and Ojibway/Chippewa peoples. This territory is covered by the Upper Canada Treaties. Our active work toward reconciliation takes place across our campuses through research, teaching, learning, and community building, and is co-ordinated within our Office of Indigenous Relations.

The University of Waterloo acknowledges that much of our work takes place on the traditional territory of the Neutral, Anishinaabeg, and Haudenosaunee peoples. Our main campus is situated on the Haldimand Tract, the land granted to the Six Nations that includes six miles on each side of the Grand River. Our active work toward reconciliation takes place across our campuses through research, learning, teaching, and community building, and is co-ordinated within the Office of Indigenous Relations.