Students
Tuition Fee
Start Date
Medium of studying
Duration
Details
Program Details
Degree
Masters
Major
Business Management | Marketing | Retail Management
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


Department of Management

The Department of Management at Aarhus University is a leading institution for research and education in management. The department offers a range of programs, including Bachelor's and Master's degrees, as well as PhD programs.


Research Areas

The department has several research areas, including:


  • Organisation, Digitalisation and Accounting
  • Strategy, Innovation and Marketing
  • Research centres
  • Publications overview

Education

The department offers a range of educational programs, including:


  • Bachelor's programmes
  • Master's programmes
  • Continuing education
  • PhD
  • For external co-examiners

Commercial and Retail Management

The Commercial and Retail Management program is a new educational and research initiative at the Department of Management. The program was started in 2020 in close collaboration with business stakeholders from the Danish consumer goods sector, representing both suppliers and retailers.


Program Goals

The goal of the Commercial and Retail Management program is to develop new research-based knowledge and research-based education with a focus on the many new challenges and opportunities facing the consumer goods sector, such as new multi-omni-channels for sales and communication, the increasing importance of big data, value chains, and more.


Program Objectives

The program has several objectives, including:


  • Developing attractive programs for students
  • Educating attractive candidates for the sector
  • Developing new research-based knowledge
  • Creating an internationally leading research environment within consumer goods
  • Working closely with companies in the sector on both research and educational activities

Program Leadership

The Commercial and Retail Management program is led by Professor Sascha Steinmann.


Master Programme

The Master programme in Commercial and Retail Management is designed to provide students with a comprehensive understanding of the consumer goods sector and the skills needed to succeed in this field.


Research

The program has several research areas, including:


  • Forskning & projekter
  • Research centres
  • Publications overview

Projects

The program has several projects, including:


  • Digitalization and Retail Management
  • Promotional Displays and Consumer Behavior at the Point-of-Sale
  • Diversity in the Retail Setting
  • Cross-Border Online Shopping
  • Ambient Cues in Retail Environments
  • Reference price insights based on shopper data

News

The program has several news items, including:


  • Ferdinand Scholarship
  • Retail forskere vinder priser for videnskabelige artikler
  • Velkommen til tredje årgang af cand.merc. i Commercial and Retail Management
  • Forventningsafstemning vigtigt, når studerende skal i virksomhedspraktik

Contact

The program can be contacted through the Department of Management at Aarhus University.


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