Communicating Data Through Storytelling
Program Overview
Introduction to the Program
The MIT Sloan Executive Education offers a program titled "Communicating Data Through Storytelling." This program is designed to help professionals make complex data more understandable and present it with clarity, rather than complexity.
Program Overview
The program focuses on teaching participants how to design graphs, construct compelling data-driven presentations, and communicate insights effectively to various audiences. It utilizes the TOP-T (topic, orientation, point, transition) framework developed by elite MIT faculty to engage participants with the science of communicating to others for understanding and to inspire action.
Key Benefits
- The program is delivered in a Self-Paced Online format, allowing participants to engage at their own pace within weekly modules.
- It runs over 6 weeks with an estimated 6-8 hours per week of study time.
- Participants earn a certificate of course completion from the MIT Sloan School of Management.
- The program includes interactive videos, practice quizzes, presentations, assignments, and discussion forums.
- Support is provided through a Success Adviser who helps manage time and supports participants with administrative or technical queries.
Course Takeaways
- Build presentations that persuade: Enhance the ability to motivate, persuade, and inspire using effective visualization and presentation techniques.
- Increase the impact of insights: Discover best practices for presenting data with clarity to maximize impact in presentations.
- Improve communication skills: Engage with the science of communication using the TOP-T framework.
Why Choose MIT Sloan?
Join MIT Sloan to tackle global challenges with innovative solutions at the intersection of business and technology.
Sample Schedule
The program runs over 6 weeks, with a sample schedule that includes:
- Orientation Module
- Module 1: Introduction to Perception and Visuals
- Module 2: Visualizing Data with Graphs
- Module 3: Effective Presentation Design
- Module 4: Communicating Clearly and with Reason
- Module 5: Building a Persuasive Argument
- Module 6: Presenting for Maximum Impact
Time Commitment
The recommended weekly time commitment for core content is 4-5 hours, with an additional 2-3 hours for non-compulsory weekly extension activities.
Course Experience
The program offers a self-paced online experience with support from a Success Adviser and engagement in individual activities and group discussions.
Who Should Attend
The program is applicable to any professional interested in having an impact on their organization's decision-making process, particularly analysts, analytics managers, managers, decision-makers, entrepreneurs, and consultants.
Faculty & Team
The program is led by faculty directors Miro Kazakoff and Arathi Mehrotra, with insights from MIT Sloan faculty on topics such as telling stories with data, the curse of knowledge, and building data literacy in companies.
How to Enroll
Enrollment is done through the GetSmarter website, with a template letter available to initiate an organization's approval process.
Course Dates & Enrollment
Participants can select their preferred date and enroll in upcoming sessions.
Reviews
Reviews of the program are available, highlighting the benefits and outcomes of participating in the "Communicating Data Through Storytelling" program.
About GetSmarter
GetSmarter partners with the world's leading universities to select, design, and deliver premium online short courses with a data-driven focus on learning gain.
The mission of the MIT Sloan School of Management is to develop principled, innovative leaders who improve the world and to generate ideas that advance management practice.
