Program Overview
Digital Enterprise Management
Digital Enterprise Management (DEM) is a specialist program, providing students with the skills and knowledge for utilizing digital technologies to solve business management and organizational problems in creative and innovative ways. Students study, build, and critically analyze enterprise-grade emerging technologies in addition to studying the traditional managerial fields such as finance, law, economics, organizational studies, risk management, design, and project management. Understanding the challenges and demands of managing organizations that use and/or develop digital technologies will prepare students for both traditional and digital enterprises.
Department and Degree
- Institute of Communication, Culture, Information and Technology
- Degree: Honours Bachelor of Arts
- Program Options: Specialist
Program Plans and Tip Sheets
Plan your degree with these academic and co-curricular program overviews. Learn more about further education, applying to jobs, and more.
Potential Career Options
- IT Project Manager
- Video Game Developer
- Telecommunications Technologist
- Social Media Specialist
- Website Designer
Admission Requirements
Admission Category and OUAC Code
- Communication, Culture, Information & Technology
- OUAC Code: TMC
Competitive Average and Program Course Prerequisites
- Competitive Average: Mid to High 70s
- Program Course Prerequisites: ENG4U (recommended: one Math)
Life in Digital Enterprise Management
Sample Courses
- CCT221H5 • Digital Marketing I (DEM): Techniques for developing a comprehensive marketing strategy will be developed with particular emphasis on digital products and services.
- CCT219H5 • Media Economics I (DEM): This course examines how markets help organize exchange and production among economic units.
- MGD421H5 • Technological Entrepreneurship: This course explores the methods and frameworks of entrepreneurship through an experiential learning model (learning by doing).
Student Groups & Societies
- ICCIT Council
Other Programs to Consider
Communication, Culture, Information & Technology
Communication, Culture Information & Technology (CCIT) is an undergraduate interdisciplinary major program, the curriculum for which provides students with a foundation in the analysis, evaluation, and interpretation of communication and digital media using appropriate methodologies. CCIT provides students the opportunity to design a range of communication media and digital artifacts suitable for collaboration, communication, learning, and exploration.
Technology, Coding & Society
The Technology, Coding, and Society (TCS) major program focuses on the impact of technologies, including hardware, platform, and associated software, on people and on society more generally. Students learn essential computer coding skills, are taught theories on the use of digital platforms from humanistic and social science perspectives, learn to analyze the data that digital platforms produce, and then apply these concepts through practical labs and through optional work-integrated learning opportunities.
Professional Writing and Communication
Professional Writing and Communication (PWC) graduates are critical thinkers and flexible, reflective writers and editors who apply their knowledge of rhetoric and language across a range of academic disciplines and professional practices. Students examine the way written and oral communication work in professional, academic, artistic, personal, and public settings. Program courses emphasize the multicultural, multi-modal, and team-oriented character of professional writing practice.