Program Overview
Lockheed Martin Engineering Management Program Overview
The Lockheed Martin Engineering Management Program offers a master’s degree and graduate certificates on the Coursera platform and on-campus in three modes: Evening Classes, remote live, and recordings.
Graduate Programs
Traditional Program
- Master of Engineering in Engineering Management
- Graduate Certificates
- Dual Graduate Degrees
- Bachelor's-Accelerated Master's (BAM)
- Start With a Course
- Graduate Courses
- Traditional Admissions
- Admitted Student Checklist
- Degree Requirements
- Graduation Information
- Student Handbook
- Costs & Financial Assistance
- Traditional Program FAQs
Coursera
- Master of Engineering in Engineering Management
- Coursera Admissions
- Curriculum
- Calendar
- Finances
- Coursera FAQs
- Non-Credit vs For-Credit
- Student Handbook
- Current Students
- Graduate Certificate
Undergraduate Programs
Undergraduate Programs Overview
The engineering management minors complement the technical knowledge of a baccalaureate engineering degree by introducing business skills engineers need to succeed in today's job market.
Minors
- Engineering Management Minor
- Engineering Entrepreneurship Minor
- Undergraduate Courses
Additional Resources
- Catalyze CU Summer Accelerator
- ESCEND Entrepreneurial Center
- Entrepreneurship Academic Interest Group
- American Society for Engineering Management
- Global Semester Abroad
- Student Handbook
- Virtual Tour of Campus
About Us
The Lockheed Martin Engineering Management Program celebrates 30 years of providing valuable instruction for technical professionals who want to become leaders in their industries. In 1992, the W. Edwards Deming Endowed Professorship was established. The Martin Marietta Corp., now Lockheed Martin, created our second endowed professorship in 1994 and also provided a substantial grant to allow us to enhance and expand our program.
Course Description: EMEN 5400 - Product Development and Design
Course Overview
Product development is a core competency for any product-oriented company. This course explores product development principles, practices, and processes used by modern companies to create technology products that deliver value and benefits that customers are willing and able to pay for.
Course Structure
The course is presented in three parts:
- The first part examines product strategy and how companies combine tools like the balanced scorecard to align priorities, initiatives, and strategic direction together with information like core competencies and available resources to identify the types of products to be developed.
- The second part of the course gets into the tactical level of product design and development, starting with a comprehensive customer and market needs analysis.
- The third part of the course considers the business side of product development, beginning with product marketing, management, and pricing strategies and leading to topics like product service, support, and upgrades.
Skills and Knowledge Gained
- Understand why product and technology strategy is critical to successful product development.
- Apply product development strategies, methods, and tools to generate new product or service ideas.
- Analyze different product development processes and how each may be applied to support strategy.
- Design and communicate product specifications based on comprehensive customer requirements.
- Create and present a financial business plan for senior management or potential investors.
Why Take This Course?
This is a practical course that allows you to experience product development first-hand. By the end of this course, you will have created your own innovative idea for a product, assessed your idea’s commercial potential, converted your concept into digital and physical prototypes, and presented your product prototype in a class-wide “tradeshow” event, complete with very persuasive marketing materials.
Instructor
Dr. John Thomas has 30+ years of professional experience, including 20+ years in Silicon Valley and four technology startups. He holds a BSEE from UC Santa Barbara, an MSEE from Georgia Tech, an MBA from Santa Clara University, and a Ph.D. in Civil, Environmental, and Sustainable Engineering from Arizona State University.