Psychology: Behavioural Data Science

Introduction

Understanding data about human behaviour is an important and valuable skill in today's society. Companies, public institutions and governmental organizations — they all use the continuous stream of big data to describe and predict human behaviour. For instance, the police use data to predict risk of burglary by area and week of year, insurance companies adjust their prices based on client data, and schools adjust educational programmes based on what is known about student progress.

Programme Details

• Programmatype: Master
• Studielast: 60 EC
• Duur: 1
• Voertaal: Engels
• Opleidingsvorm: Voltijd, Dagonderwijs

Programme Description

Leveraging the full potential of these massive amounts of behavioural data towards these goals greatly benefits from a thorough understanding of data science techniques and human behaviour modelling. The master's track Behavioural Data Science aims to combine these two. The programme assumes knowledge of psychology, research methodology, programming skills, and applied advanced statistics at an undergraduate level, and continues with training on advanced (big) data techniques, academic skills, as well as practical and professional skills. After completing this master’s track, students are equipped with in-depth knowledge of relevant big data and machine learning techniques, psychological measurement, and a broad set of practical consulting skills so that they can successfully start a career in data science.

University of Amsterdam

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Overview:

The University of Amsterdam (UvA) is a renowned research university located in Amsterdam, Netherlands. It is one of Europe's leading universities, boasting over 40,000 students, 6,000 staff members, and 3,000 PhD candidates. The UvA is a hub for academic research and education, known for its commitment to connecting scientific research with societal challenges.

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Academic Programs:

The UvA offers a wide range of academic programs, including:

Bachelor's:

Over 20 English-taught programs are available.

Master's:

Over 150 English-taught programs are offered.

For Professionals:

Short-term and long-term programs for those seeking to continue their education alongside their careers.

Summer School:

The UvA Summer School provides a variety of courses for international students.

Open Programs:

The UvA offers open programs for those interested in exploring specific topics.

Exchange:

The UvA participates in various exchange programs, allowing students to study abroad.

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Other:

The UvA is known for its strong research focus, particularly in the fields of artificial intelligence, social sciences, and natural sciences. The university also has a strong commitment to internationalization, with a diverse student body and faculty.