Program Overview

Program Overview

The bachelor's degree in sport management at the University of Kansas prepares students for a variety of positions in the sport and athletics industry: professional athletics, intercollegiate athletics, as well as other sport and health-related organizations. Students learn from full-time faculty who are prominent scholars and expert practitioners. Students also get to interact with program alumni and other sport professionals working for organizations such as the Kansas City Chiefs, Sporting Kansas City, Kansas City Royals, and KU Athletics.

Career Outcomes in Sport Management

Students who graduate with a bachelor’s degree in sport management from the University of Kansas will prepare for positions in a field that continues to be one of the fastest growing sectors in the United States. Graduates have left KU to serve in a variety of positions within the sporting industry and related fields.

• Potential position titles after graduation include:
  • Ticket sales manager
  • New membership sales consultant
  • Youth soccer coordinator
  • Marketing & foundation coordinator
  • Guest services specialist
  • Events & operations coordinator

Related Degrees

• Minor
• Online master's degree
• Ph.D.

Resources

• Alumni map
• Program blog site
• Program faculty
• School scholarships
• Sport & Exercise Psychology Club, KU
• KU Sport Management Club

Career Statistics

• Graduates can expect a median starting salary of $47,000 in Kansas, according to salary.com.
• Students can customize curriculum for the area of sport they are most passionate about.
• Students are able to take ownership of their education and recognition for hands-on learning both inside and outside of the classroom.
• Those who choose to pursue an advanced degree after graduation are considered for many highly-selective master's & doctoral programs across the U.S.

Student Life

As students, we shine. As Jayhawks, we rise. Life on campus includes more than academics. Students in the School of Education and Human Sciences are engaged, involved learners.

Undergraduate Research

Students who want to support a faculty member’s research agenda or even design their own project have access to experiences through the Osness Human Performance Laboratories.

Center for Community Outreach

Students can participate in collaborative partnership and service programs that address needs and empower the community through education and advocacy.

University Career Center

Career development and the job search process can be both a fun and challenging experience. The UCC provides information on job titles, salary levels and more.

MSP

MSP is an academic enrichment scholarship program designed to support the recruitment and retention of Pell eligible and first-generation undergraduate students at KU.

Statistics

• #11 Public School of Education & Human Sciences
• 60% Employed in degree field
• 26% Obtained further education

Program Testimonial

"Being a part of KU Sport Management is an experience like no other. Not only have I learned about the inner workings of the sporting industry from experts in the field, but I have gotten the chance to gain real world professional experience through the many opportunities the program has provided." - Taylor Durst, Senior in Sport Management