Students
Tuition Fee
Start Date
Medium of studying
Duration
Details
Program Details
Degree
Courses
Major
Marketing | Sales | Sales Techniques
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


University of Kansas Programs

The University of Kansas offers a wide range of academic programs across various disciplines. The programs are designed to equip students with the knowledge, skills, and mindsets required for successful careers in their chosen fields.


Academic Catalog

The University of Kansas Academic Catalog provides a comprehensive overview of the university's programs, including undergraduate and graduate degrees, certificates, and minors. The catalog is organized by school and department, making it easy to navigate and find specific program information.


Schools and Departments

  • Architecture & Design
  • Business
    • Bachelor of Science in Business in Accounting
    • Bachelor of Science in Business in Business Administration
    • Bachelor of Science in Business in Business Analytics
    • Bachelor of Science in Business in Finance
    • Bachelor of Science in Business in Information Systems
    • Bachelor of Science in Business in Management and Leadership
    • Bachelor of Science in Business in Marketing
    • Bachelor of Science in Business in Supply Chain Management
    • Bachelor of Business Administration
    • Co-Major in International Business
    • Minor in Business
    • Minor in Business Analytics
    • Minor in Entrepreneurship
    • Minor in Human Resources Management
    • Minor in Information Systems
    • Minor in International Business
    • Minor in Management and Leadership
    • Minor in Marketing
    • Minor in Professional Selling
    • Minor in Supply Chain Management
    • Undergraduate Certificate in Accounting for Strategic Decision-Making
    • Undergraduate Certificate in Banking
    • Undergraduate Certificate in Entrepreneurship
    • Jack Lockton Undergraduate Certificate in Insurance & Risk Management
    • Undergraduate Certificate in Professional Selling
    • Master of Business Administration
    • Master of Accounting
    • Master of Science in Business Analytics
    • Master of Science in Organizational Leadership
    • Master of Science in Supply Chain Management and Logistics
    • Doctor of Philosophy in Business
    • Graduate Certificate in Entrepreneurship
  • Education and Human Sciences
  • Engineering
  • Health Professions
  • Journalism & Mass Communications
  • Law
  • Liberal Arts & Sciences
    • Arts (in CLAS)
    • Public Affairs Administration (in CLAS)
  • Medical Center Campus Interdisciplinary Studies
  • Medicine (M.D. & Graduate Degrees)
  • Music
  • Nursing
  • Pharmacy
  • Professional Studies
  • Social Welfare
  • Jayhawk Flex
  • Office of Graduate Studies, Lawrence and Edwards Campus Students
  • Office of Graduate Studies, Medical Center Campus Students
  • Office of Academic Affairs
  • Office of International Affairs
  • ROTC
  • Pre-Majors

Undergraduate Certificate in Professional Selling

The Undergraduate Certificate in Professional Selling is designed to prepare students for successful careers in consultative selling. The program serves two broad constituencies: students and industry partners.


Program Goals

For students, the goals of the program are to:


  • Highlight burgeoning opportunities associated with a career in consultative selling
  • Equip them with the concepts, skill sets, and mindsets required for consultative selling
  • Provide exposure to a portfolio of experiential activities

For industry partners, the goals of the program are to:


  • Identify graduates with interest and aptitude in consultative selling
  • Certify competencies associated with consultative selling

Courses

The certificate requires nine hours of coursework as specified below:


  • Required Courses -- 9 Hours
    • MKTG 310: Marketing (3 hours)
    • or MKTG 311: Marketing, Honors
    • or MKTG 305: Survey of Marketing
    • MKTG 425: Sales Management (3 hours)
    • or MKTG 315: Sales Management
    • MKTG 426: Professional Selling Skills (3 hours)
    • or MKTG 316: Professional Selling Skills
    • or JOUR 611: Sales Strategies
  • Total Hours: 9

Additional Requirements

As part of the certificate, students will also be expected to participate in development activities such as attendance at workshops, summits, simulations, and contests. While some of these will be a part of the second course on professional selling, others will be in addition to the coursework.


Learning Outcomes

At the completion of this program, students will be able to:


  • Highlight the role of consultative selling in marketing and its impact on each of the "4 P's" (promotion, price, product, and placement) within greater business
  • Develop communication skills to help consumers and businesses define their needs, understand and evaluate buying options, and facilitate effective purchase decisions
  • Formulate and expressively evaluate key topics surrounding sales force productivity, structure, sizing, compensation, pricing, and territory alignment
  • Collaborate and foster conversations with the intent to forge enduring relationships with sales teams and customers

The University of Kansas is committed to providing a comprehensive education that prepares students for successful careers in their chosen fields. With a wide range of academic programs and a strong focus on experiential learning, the university is an excellent choice for students looking to achieve their academic and professional goals.


See More
How can I help you today?