Program Overview

Program Overview

The Leading Digital Transformation Certificate program is designed for mid-career professionals, senior managers, and seasoned leaders. This 100% online certificate equips participants with the skills to master strategic, technological, and leadership challenges in today’s rapidly changing digital landscape.

Program Details

• Duration: 12 weeks, 100% online
• Course Schedule: Three courses lasting 4 weeks each, 6 learner hours per week with assignments, and 1 webinar. Participants must complete all requirements within a 12-month period.
• Certificate Structure: Comprehensive curriculum with a blend of required courses and electives
• Required Courses: Digital Disruption and Transformation, Technology and Strategy
• Electives: Choose between Data Visualization or Applications of AI in Business to tailor your learning experience to your career needs
• Start Date: Spring 2026
• Frequency: Spring, summer, and fall sessions

Learning Objectives

Participants of the Leading Digital Transformation program can expect to:

• Navigate and understand the complexities of digital disruption in various industries
• Develop actionable strategies for leading digital transformation within your organization
• Align business strategies seamlessly with emerging digital technologies
• Enhance your leadership capabilities in a digitized business world
• Gain a competitive edge by understanding applications of AI and/or data visualization in business

Program Benefits

• Propel your career possibilities forward by mastering the dynamics of digital transformation
• Learn from the industry-leading faculty of the renowned Emory Goizueta Business School
• Access your coursework when it is most convenient for your schedule with the online learning environment designed for working professionals
• Log in to your class anywhere with an internet connection from a computer, tablet, or mobile device
• Build connections and increase your networking opportunities with peers and industry experts across the globe
• Emory alumni and employees are eligible for a 10% fee reduction
• Corporate and group enrollment opportunities are available. Group enrollments are priced according to the size of the cohort

Credentials

Earning your Leading Digital Transformation Certificate from Goizueta Business School signifies your commitment to advancing your career potential and becoming more adaptive to the changing business environment. Participants who complete the program will earn a digital Emory Executive Education badge to showcase their credentials and valuable skills learned.

Course Overview

Digital Disruption And Transformation

This course prepares participants with the essential tools, frameworks, and understanding needed to lead organizations through the complex terrain of digital transition.

• Week 1: Delving into Digital Disruption
• Week 2: The Influence of Digital in Remodeling Industries
• Week 3: Navigating the Digital Transformation Path
• Week 4: Cultivating a Digital Leadership Approach Participants who complete the course can expect to:
• Understand the core concepts of digital disruption and how it impacts businesses
• Learn about the strategies to leverage digital transformation for competitive advantage
• Discover the role of innovation in overcoming disruption challenges
• Explore successful case studies of digital transformation across different sectors
• Equip themselves with the tools to become a change agent in their organization

Technology and Strategy

This course focuses on the fundamental principles underlying various technological evolutions and how their interplay enhances the potential and opportunities for markets, businesses, and individuals.

• Week 1: Technology Evolution and Strategic Implications
• Week 2: Platforms and Services
• Week 3: 21st Century Digital Enterprise
• Week 4: Shaping The Digital You Participants who complete the course can expect to:
• Explore the intersection of technology and business strategy for digital age success
• Analyze the strategic implications of adopting new technologies
• Learn to guide their organization through technological changes and innovations
• Understand the framework for aligning IT capabilities with business objectives
• Prepare to lead strategic decision-making processes in technology management

Electives

Data Visualization

This course guides participants through the fundamentals of data visualization, emphasizing the art of presenting insights in a clear and impactful manner.

• Week 1: Principles of Effective Data Visualization
• Week 2: Exploratory Data Analysis and Visualization
• Week 3: Communicating Insights with Data Visualization and Data Storytelling
• Week 4: Tools and Technologies of Data Visualization Participants who complete the course can expect to:
• Master the art of presenting complex data in an accessible and engaging manner
• Learn to utilize data visualization tools for strategic decision-making
• Explore the techniques to transform data into compelling visual stories
• Enhance their analytical capabilities to gain insights from data
• Understand best practices in data visualization for business applications

Applications of AI in Business

This course introduces participants to the vast potential that artificial intelligence brings to the table.

• Topics include: Automated Decision Making, Opportunities with Generative AI, Ethics and Bias in Leveraging AI Participants who complete the course can expect to:
• Delve into the world of AI and its potential for business transformation
• Understand practical applications of AI in real-world business scenarios
• Learn about the strategic management of AI projects for maximum impact
• Explore AI’s role in enhancing customer experiences and operational efficiency
• Gain insights into the ethical considerations and challenges surrounding AI in business

Faculty Information

Anandhi Bharadwaj, PhD

Faculty Director, Digital Disruption and Transformation

Benn R. Konsynski, PhD

Professor, Technology and Strategy

Jesse Bockstedt, PhD

Professor, Data Visualization

David Schweidel, PhD

Professor, Applications of AI in Business

Scott Sanchez

Adjunct Faculty & Former Chief Product Innovation Officer, Deluxe Corporation

Why Goizueta?

Choosing Emory Executive Education at Goizueta Business School for digital transformation education can help place participants at the forefront of business innovation and leadership. The internationally acclaimed faculty, cutting-edge curriculum, and legacy of producing leaders who make a difference globally set Goizueta apart. Participants become catalysts for change, equipped to lead with confidence and visionary insight in their careers and beyond.