Program Overview

Program Overview

The Leveraging AI for Business course is designed to provide a foundational understanding of artificial intelligence (AI) and its applications in business. The program aims to equip participants with the knowledge and skills necessary to successfully integrate AI into their organizations.

Course Objectives

• Gain a sound understanding of the current and future capabilities of AI and generative AI
• Learn to think like a data scientist and effectively communicate with technology teams around the topic of AI and generative AI
• Survey the multitude of ways businesses are leveraging AI to gain insights
• Understand how to successfully integrate AI and generative AI into an organization
• Create value within an organization by leveraging AI and generative AI

Course Structure

The course is delivered over two days, with the following sessions:

• The AI Landscape: An up-to-date overview of the AI landscape in terms of technology, business models, and AI applications
• Machine Learning, Deep Learning, and Big Data: A gentle overview of the underlying technologies that have enabled AI
• Generative AI: A detailed understanding of how generative AI works, its applications, and best practices
• Organizational and Societal Impacts of AI: Understanding the potential impacts of new AI technologies on the future of work and society
• AI Maturity, Operational Readiness, and Future of Work: Assessing an organization's AI maturity, preparing for operational excellence, and reimagining the future of work

Instructor Spotlight

The course is taught by experienced faculty members, including:

• Jesse Bockstedt, PhD, Senior Associate Dean for Graduate Programs and Professor of Information Systems & Operations Management
• Rajiv Garg, PhD, whose research examines how information flows through digital platforms and networks

Pricing Details

The course fee covers program materials, parking, and includes daily breakfast, lunch, mid-morning/mid-afternoon break snacks, and all-day hot/cold beverage service. Available discounts include:

• Civic Organizations
• Custom Clients
• Emory University Alumni
• Emory University Employees
• Emory Healthcare Employees
• Group Discounts for organizations sending multiple participants

Emory Executive Education Credentials

Upon successful completion of the course, participants will earn a digital badge that can be showcased on their email signature, resume, personal website, or social media profiles.

Program Details

• Number of Days: 2
• Number of Hours: 8:30 a.m. - 4:30 p.m. each day
• Investment: Early-bird $1,995 (use discount code: LAIBAPR26, available until March 17, 2026)
• Payment Deadline: April 9, 2026
• Location: On-campus, Emory Goizueta Business School, 1300 Clifton Road, Atlanta, GA 30322

Participant Insights

Participants have shared their experiences and insights from the course, including:

• Bianca Irizarry, Director of Commercial Partnerships at KAYAK Software Corporation
• Maegan Moguel, Sr. Manager of Culture Marketing at Red Bull NA
• Lars Lofas, Founding Partner at Digital Legacy

The Emory ROI

• 100% of survey respondents would recommend this course to a colleague
• 88% of participants expressed confidence in their ability to apply the knowledge and skills gained from the course to their professional roles
• 50% of workers believe automation and AI have enhanced their professional skills

Take the Next Step

For more information about the Leveraging AI for Business course, please review the brochure or inquire about the program. Registration is available online.