Program Overview

International Hospitality and Tourism Strategy Certificate

The International Hospitality and Tourism Strategy Certificate is designed to provide middle managers in the Hospitality and Tourism industry with the tools and skills required to engage in high-level strategic thinking and analysis on a global scale. This certificate will equip students with specific methods to analyze international markets and trends in Hospitality and Tourism Management (HTM), enabling them to compete for upper-level managerial positions.

Eligibility and Admission

• The certificate is open to Virginia Tech (VT) graduate students and others not enrolled in VT graduate programs.
• VT students: Must complete the Application for Graduate Certificate Program form.
• Non-VT students: Must complete the online Admission Application.

Program Details

• Faculty Director: Dr. Kristin Lamoureux
• College: Pamplin College of Business

Course Credits Required to Earn Certificate

• 9 graduate credits are required to earn the certificate.

Core Courses

• HTM 5534: Strategic Management and Competitive Strategy in the Hospitality Industry
• HTM 5024: International Service Management

Elective Courses

Choose one of the following:

• MGT 5784: International Management
• MGT 5794: Strategic Management
• MKTG 5704: International Marketing Strategy

This certificate program is tailored to enhance the strategic thinking and analytical capabilities of professionals in the Hospitality and Tourism industry, preparing them for leadership roles in a global context.