Program Overview

Program Overview

The Sports Management program is a minor study program that focuses on the business and economic aspects of sports. It provides students with a deep understanding of various business models, management problems, and the complex interplay of different stakeholders in the sports industry.

Program Description

The program offers a solid strategic and operational management knowledge of companies and organizations in the sports sector. It also discusses problem-oriented, macroeconomic insights and complex issues using real examples from sports, enabling students to understand the fundamental interdisciplinary relationships of the field.

Career Prospects

The Sports Management program qualifies students for specialist and leadership positions in the strategic and operational management of sports. Students acquire competencies that can be effectively and efficiently applied in their professional environment, including sports organizations, professional sports clubs, sports and media marketing agencies, and sports-related industries.

Program Structure

The Sports Management program is offered as a minor study program with 30 ECTS credits. It can be combined with the following major study programs:

• Banking and Finance
• Betriebswirtschaftslehre
• Economics
• Management and Economics

Further Information

For students planning to pursue a master's degree at the faculty, further information can be found on the university's website. This includes details on the application and admission process, as well as information on changing fields of study and regulations governing the program. The faculty's study advisory service or dean's office can provide assistance with specific questions.