Program Overview

Program Overview

The Poole College of Management offers the 12-credit online Graduate Certificate in Marketing. This program is an innovative option for professionals who want to become skilled in a field that significantly impacts every other industry. Students focus on seeking, identifying and creating business opportunities, developing products/services, and building/maintaining customer relationships while discovering the skills and tools needed to succeed in today’s marketing climate.

Delivery Format

• The program is delivered online.
• Courses include lecture videos, activities, and other media, accessed from NC State’s WolfWare website.
• Using online communication tools, students in these courses interact extensively with both the instructor and their peers.

Entrance Exam

• Not required for the program.

Eligibility

• The NC State University Graduate School, which oversees the graduate certificate application process, has its own admissions criteria.
• The Poole College of Management has specific admissions requirements as well.

Career Prospects

• Effective marketing is rooted in the ability to identify who your target audience is, why that audience needs a product or service, and how to get that product or service in front of that audience in a way that results in sales.
• By adding a certificate program to your degree, you’ll show employers you have specialized knowledge that adds immediate value to their team.
• This certificate program is designed to enhance your skill set and differentiate yourself in your field.
• Please note that it is not intended for those looking to make a major career transition.

Accreditation

• North Carolina State University is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) to award the associate, baccalaureate, masters, and doctorate degrees.