Program Overview

Màster en Màrqueting Digital Internacional

Presentació

The Master in International Digital Marketing is a program designed to provide students with a comprehensive understanding of digital marketing strategies and techniques. The program aims to equip students with the skills and knowledge necessary to succeed in the rapidly evolving digital marketing landscape.

Programa

The program covers a wide range of topics, including digital marketing fundamentals, social media marketing, search engine optimization, email marketing, and data analysis. Students will also have the opportunity to participate in hands-on projects and case studies, allowing them to apply theoretical concepts to real-world scenarios.

Assignatures

The program consists of the following courses:

• Digital Marketing Fundamentals
• Social Media Marketing
• Search Engine Optimization
• Email Marketing
• Data Analysis
• Digital Marketing Strategy
• Branding and Positioning
• Content Marketing
• Influencer Marketing
• Mobile Marketing

Professorat

The program is taught by a team of experienced professionals and academics, who bring a wealth of knowledge and expertise to the classroom. The faculty includes industry experts, researchers, and practitioners, ensuring that students receive a comprehensive and up-to-date education.

Cost, Finançament i Beques

Cost del programa

The program costs 7,500 €, which includes:

• Matrícula
• Materials docents
• Tutories and acompanyament
• Serveis Alumni
• Gestió
• Serveis administració

Bonificacions

The program offers several discounts and scholarships, including:

• Early enrolment discount: 15% for matrícula before April 30, 10% for matrícula between May 2 and July 31
• Alumni discount: 10% for UPF alumni
• Recommendation discount: 10% for students recommended by a professor or alumni
• Company payment discount: 20% for companies that pay the tuition fees

Beques

The program offers several scholarships, including:

• Economic need scholarship: 10% discount for students with economic needs
• Geographic diversity scholarship: 10% discount for students from outside Spain

Finançament

The program offers several financing options, including:

• Single payment: 5% discount
• Flexible payment: 3 instalments without interest
• Fractioned payment: 7 instalments without interest, with a fee of 200€