Program Overview

Program Overview

The MSc in Business Analytics (MAF) is a postgraduate program offered by the Faculty of Business. The program is designed to provide students with the skills and knowledge necessary to support organizational decision-making using big data analytics.

Program Details

• Programme Code: 23094
• Stream Code: MAF (full-time)
• Mode of Study: Full-time
• Normal Duration: 1 year (full-time)
• Credits Required for Graduation: 31

Program Leader

The program leader is Professor Chen Zhiwei, who holds an MPhil and PhD.

Program Purpose and Features

Purpose

The program aims to provide students with the skills and knowledge necessary to support organizational decision-making using big data analytics. The program focuses on the application of big data analytics in various fields.

Features

• Emphasis on the fundamental skills and knowledge of business analytics
• Consideration of the application of business analytics
• Coverage of the theoretical and empirical aspects of big data analytics in decision-making
• Opportunities for students to apply theoretical knowledge to solve business problems
• Systematic development of business analytics skills
• Enhancement of the ability to use big data to solve problems
• Provision of career coaching and services to help students reach their full potential

Tuition Fees

The tuition fee for the 2025/2026 academic year is HK$253,050 (22 credits, with each credit costing HK$12,050). The fee does not include the cost of three subjects (9 credits) that can be exempted through credit transfer. Additionally, the fee does not cover accommodation and transportation costs during the program.

Program Structure

The program consists of several subjects, including a mandatory subject on academic integrity and business ethics, which is exempt from tuition fees.

Admission

The program is open to students who meet the admission requirements. The admission criteria and requirements can be found in the program's admission section.

Research Areas

The program covers various research areas, including big data analytics, business analytics, and decision-making. The program also provides opportunities for students to engage in research projects and seminars.

Graduate Outcomes

The program is designed to provide students with the skills and knowledge necessary to pursue a career in business analytics. The program also provides career coaching and services to help students reach their full potential.