Master of Arts in Bilingual Corporate Communication

The Master of Arts in Bilingual Corporate Communication is a postgraduate program offered by the Faculty of Humanities. The program code is 72017, and the subcode is 72017-BCF-BCP.

Program Details

• Entry: September 2026
• Study Mode: Mixed Mode
• Duration: 1 or 1.5 years (full-time), 3 years (part-time)
• Credit Required: 31
• Fund Type: Self-Financed

Program Structure

Students are required to take 10 subjects, totaling 30 credits. This includes 4 compulsory subjects and 6 elective subjects, with at least 2 subjects from the Bilingual Corporate Communication (BCC) block. Students who complete all compulsory subjects with an overall GPA of 3.0 or above may replace three elective subjects with the MABCC Supervised Project, subject to permission from the Program Leader.

Compulsory Subjects

• Corporate Communication: Past and Present
• Communication in Multicultural and Multilingual Contexts
• Generative AI for Innovative Communications
• Professional Ethics and Academic Integrity
• Symbolism and Corporate Communication

Elective Subjects

BCC Block

• Advanced Bilingual Workshop for Verbal and Non-verbal Corporate Communication
• Advanced Bilingual Workshop for Written Corporate Communication
• Bilingualism: First Principles
• Crisis Management and Communication
• Digital Media Communication
• Glocalization and Media Communication
• Professional Seminar: Practices and Challenges
• Strategic Corporate Communication
• MABCC Internship
• MABCC Supervised Project
• Analytic Skills and Techniques for Language and Communication Professionals

Non-BCC Block

• Advanced Legal Translation
• Advanced Liaison Interpreting
• Advanced Translation
• Advanced Translation for Media
• Advanced Translation for Business and Commerce
• AI-Driven Cross-Cultural Linguistic Exploration: Preserving, Translating, and Interpreting Chinese and Bilingual Heritage
• Bilingual Communication and Language Technology in Chinese Context
• Chinese Lexical Semantics and Corpus Linguistics
• Computational Linguistics and NLP Technologies
• Computer Programming in Language and Communication
• Contrastive Analysis
• Intercultural Communication
• Interpreting: Consecutive
• Interpreting: Principles
• Introduction to Chinese Culture and Classics
• Language in Society
• Multimedia Applications for Language Professionals and Translators
• Special Education Needs Associated with Cognitive, Physical and Sensory Disorders
• Special Education Needs in Speaking, Listening, Reading and Writing
• Statistical Methods in Language Research
• Teaching the Uses of Media for Teaching Chinese to Foreigners
• Translation Studies
• Translation: Discourse and the Translator
• Translation: Text and Context

Program Aims

The Master of Arts in Bilingual Corporate Communication aims to equip students with attributes essential for a successful career in corporate communication, including sophistication in language and sign use, good communicative sense in cross-cultural exchanges, and knowledge of corporate expressiveness and communication functions.

Graduate Attributes

Graduates are expected to possess:

• Professional Competence: Understanding of language-mediated communication, cross-cultural communicative norms, and corporate communication functions.
• Strategic Thinking: Ability to navigate bilingual, cross-cultural environments in corporate contexts.
• Lifelong Learning Capability: Ability to develop high-quality corporate messages in Chinese and English and conduct independent research in corporate communication.

Recognition and Prospects

This program is benchmarked against the best in the world, leveraging the academic and professional strengths of the Department of Chinese and Bilingual Studies. Graduates will be equipped with Anglo-Chinese bilingual attributes and skills, enabling them to pursue successful careers in corporate communications, public relations, and related disciplines in Greater China.

Entrance Requirements

• A Bachelors degree from a recognized institution.
• Fulfillment of the Universitys minimum English language requirement for admission purposes if the medium of instruction for the Bachelors degree was not English.
• Applicants may be required to attend interviews to demonstrate language proficiency.

Tuition Fee

HK$6,900 per credit. No credit fee is charged for the 1-credit subject CBS5T01 Professional Ethics and Academic Integrity.

Additional Documents Required

• Transcript/Certificate: Required
• Curriculum Vitae: Required
• Personal Statement: Required

Program Leader

Prof. Liu Ming

Subject Area

Bilingual Corporate Communication

Medium of Instruction

The program is delivered in English, supplemented with Chinese (Mandarin/Cantonese).

Remarks

Starting from the 2024/25 cohort, students must complete the compulsory 1-credit subject CBS5T01 Professional Ethics and Academic Integrity to satisfy the Academic Integrity and Ethics (AIE) requirement for graduation. No credit fee is charged for this subject.

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