Program Overview

Introduction to the School of Sport, Tourism and Hospitality Management

The School of Sport, Tourism and Hospitality Management at Temple University offers a range of programs for students interested in pursuing careers in these fields.

Academics

The school provides various academic programs, including:

• Undergraduate Programs
  • Bachelor of Science in Sport and Entertainment Management
  • Bachelor of Science in Tourism, Hospitality, and Event Management
  • Bachelor of Science in Multidisciplinary Studies in Sport, Tourism, Hospitality & Event Management
• Graduate Programs
  • Master of Science in Experience Management & Analytics
  • Master of Science in Sport Business
• PhD
• Professional Development Certificates
  • Certificate in Race, Sport and Leadership

Admissions

The school has separate admissions processes for graduate and undergraduate students.

• Graduate Admissions
  • Admissions Calendar
  • Application FAQs
  • How to Apply
• Undergraduate Admissions

Alumni & Industry

The school has a strong network of alumni and industry partners, with opportunities for:

• Alumni
  • Contact Us
  • Make a Gift
  • STHM Alumni Association
• Partner With STHM
  • Corporate Recruiting and Networking Opportunities
  • Executive in Residence

Current Students

Current students have access to various resources, including:

• Center for Industry Engagement
  • Graduate Internship Program
  • Graduate Professional Development Series
  • Industry-Related Hours
  • Professional Development Resources
  • Undergraduate Internship Program
• Center for Student Services
  • Policies
  • Preparing To Graduate
  • Student Advising
  • Student Organizations and Honor Societies
  • Study Abroad and Exchange Programs
• Graduation
• Non-STHM Majors
• Scholarships

Faculty & Research

The school has a strong research focus, with various centers and labs, including:

• Athletic Innovation, Research, and Education Lab
• Center for Service Excellence
• Sport Industry Research Center
• The U.S.- Asia Center for Tourism and Hospitality Research
  • Message from the Director
  • Publications and Reports
  • The Team

News & Events

The school regularly publishes news and stories, and hosts various events, including:

• News & Stories
• Newsletter Subscribe
• Upcoming Events

Sport Marketing and Promotions Concentration

The Master of Science in Sport Business offers a concentration in Sport Marketing and Promotions, which provides students with the tools and skills to create innovative approaches to spectator and participant sport.

About the Sport Marketing and Promotions Concentration

This concentration prepares students to understand how to develop and implement effective strategies that meet the diverse needs of sport consumers and stakeholders.

Career Outlook

The sport marketing and promotions field requires creative minds to draw up promotional events and strategies to increase fan engagement and revenue. Graduates of this program can pursue careers in various settings, from professional sports teams to collegiate institutions.

Careers in Sport Marketing and Promotions

Graduates of this program can pursue various career paths, including:

• Marketing Coordinator
• Assistant Director of Marketing and Fan Engagement
• Director of Marketing
• Account Executive
• Client Services Coordinator
• Communications Specialist
• Business Manager

Alumni Spotlight

Notable alumni of the program include:

• Tim Jones, Marketing Manager at Rothman Orthopaedics
• Autumn Bolton, Director of Marketing and Game Presentation, Iowa Heartlanders ECHL Hockey @ Xtream Arena

These alumni have achieved success in their careers, attributing their accomplishments to the knowledge, networking opportunities, and hands-on internship experiences provided by the program.