Program Overview

Online Master's in Television and Media Management

The online Master of Science in Television & Media Management offers professionals advanced business expertise and insight into programming, audience analytics, media technology, finance, and more from the growing fields of television and evolving media.

Program Overview

This program is ideal for anyone who is passionate about media, including professionals already working in the television and media industry, recent college graduates who seek to enter the television industry, professionals from multichannel and broadcasting companies, advertising agencies, and streaming and social media entrepreneurs. Upon graduation, you will be able to manage in television organizations at any level and understand the new media ecology of a global and digital television landscape.

Program Features

• MS or dual MS/MBA degree options
• Faculty consists of well-networked national media professionals in the country's 4th largest TV market
• Curriculum that combines practical and academic coursework, covers management principles and programming strategies, and identifies market research best practices to prepare students for real-world work
• Optional professional internships in locations such as Philadelphia, New York, Washington D.C. or Los Angeles
• Optional study abroad experience in London

Curriculum

This program is organized into four 10-week quarters per year. One semester credit is equivalent to 1.5 quarter credits.

Required Courses

Electives

• Select 6.0 credits from the following 500-700 level courses (including I699, I799, T580, T680, and T780)
• Any AADM (Arts Administration)
• Any AAML (Arts Administration and Museum Leadership)
• Any COM (Communication)
• Any DSRE (Design Research)
• Any ENTP (Entrepreneurship and Innovation)
• Any TVMN (Television Management)

Required Business Courses

• ACCT 510: Essentials of Financial Reporting (3.0 credits)
• BLAW 510: Analyzing Legal Options in Decision-Making (3.0 credits)

Business Elective

• Select one course from the following 500-700 level courses (including I599, I699, T580, and T680)
• Any ACCT (Accounting)
• Any BLAW (Legal Studies)
• Any BUSN (General Business)
• Any ECON (Economics)
• Any FIN (Finance)
• Any INDS (Interdisciplinary Business)
• Any INTB (International Business)
• Any MGMT (Management)
• Any MIS (Management Information Systems)
• Any MKTG (Marketing)
• Any OPR (Operations Research)
• Any ORGB (Organizational Behavior)
• Any POM (Production Operations Management)
• Any SMT (Sport Management)
• Any STAT (Statistics)
• Any TAX (Taxation)

Total Credits

48.5 credits

Admissions Criteria

• A bachelor's degree from a regionally accredited institution
• Undergraduate GPA of at least 3.0 preferred
• Career experience in the field also considered

Required Documents

• A completed application
• Official transcripts from all universities or colleges and other post-secondary educational institutions (including trade schools) attended
• Two letters of recommendation (professional references preferred)
• Personal statement (500 words) that addresses both of the following questions:
  • What are your short-term and long-term plans for your career in the television industry, and how will a degree in television management at Drexel further those objectives?
  • What do you consider to be the most important problem facing the television and media industry today, and how will it affect how you manage teams in the future?
• Resume
• Additional requirements for International Students

Tuition

The tuition rate for the academic year is $1190 per credit. For the academic year, students enrolled in an online graduate academic program will be charged a graduate online program fee of $125 per year.

Program Leadership

Michelle McHugh is the Program Director for Drexel University's Television & Media Management Graduate Program. Her dual career path has resulted in extensive knowledge of both the television industry and the field of multi-platform communication strategy.

Academic Calendar

The academic calendar includes the following terms:

• Fall 2025: September 22, 2025 - December 6, 2025
• Winter 2026: January 5, 2026 - March 14, 2026
• Spring 2026: March 30, 2026 - June 6, 2026
• Summer 2026: June 22, 2026 - August 29, 2026

Career Opportunities

Graduates from Drexel's online MS in Television & Media Management have gone on to find success with prominent media companies. Job titles that graduates from this degree have obtained include:

• Account Executive
• Audience Data Analyst
• Director of Sports & Entertainment Sales Marketing
• Executive Video Director
• Marketplace Research Director
• News Producer
• Public Relations Manager
• Senior Social Media Manager

Salary Information

Salaries will vary based on company, location, and exact job titles. However, some possible job titles and salaries for graduates with this degree include:

• Advertising, Promotions, and Marketing Managers: $141,490
• Market Research Analyst: $65,810
• Producers and Directors: $76,400
• Public Relations Manager: $118,430