Communication Science Program

The Communication Science program at the University of Twente explores the interactions between people, media, and technology to develop effective communication strategies for a better future.

Program Overview

Communication is everywhere, and in this Bachelor's program, students will learn how communication shapes the way people think and act. The program focuses on three key themes: human behavior in a digital society, human behavior and organizations, and human behavior and design.

Key Themes

• Human behavior in a digital society: This theme centers on discovering ways to ensure that everyone in the digital society can understand and benefit from new communication possibilities.
  • Courses on this theme explore the positive and negative aspects of digitalization, such as gaming addiction, fake news, digital inequality, and the fading of online privacy.
• Human behavior and organizations: This theme examines the impact of organizations on society and how shifting needs and wants influence organizations.
  • Students learn how to tackle communication challenges in a highly globalized world, including what makes an innovation a success or not, and the importance of being resilient amidst innovation and change.
• Human behavior and design: This theme focuses on the connection between people, innovation, and design, exploring how to make the best possible use of multisensory design trends to stimulate desirable behavior.

Program Details

• Language: English-taught
• Duration: 3 years
• Start: 1 September 2026, 1 September 2027
• Location: Enschede
• Numerus fixus: No
• Type of degree: Bachelor of Science
• Croho code: 56615
• Accreditation(s): NVAO

Why Study Communication Science?

• Study at one of the best Communication Science programs in the Netherlands, ranked highly for its content, organization, expertise of lecturers, and internationalization.
• Focus on people, media, and technology, exploring human behavior in the context of the digital world.
• Gain experience in hands-on projects from society and business, linking communication theories to real-life global challenges.
• Attend a program with a lot of personal attention, known for its open-door policy, individual attention, and guidance.

Future Jobs

As a Communication Science graduate, there are a wide range of career paths to choose from, including:

• User Experience (UX) Designer
• Big Data, Search & Conversion Marketer
• Campaign Manager
• Media Designer
• Social Media Agent
• Online Privacy Specialist
• Marketing & Communication Policy Advisor
• Digital Marketing Manager
• Public Relations Officer
• Crisis Manager
• Trend Watcher
• Copywriter and SEO Marketer

Related Programs

Related educational programs include:

• Business Studies and Public Policy
• Business Information Technology
• Health Sciences
• Industrial Design Engineering
• Industrial Engineering & Management
• International Business Administration
• Public Administration
• Psychology
• Social Sciences

University of Twente Summary

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Overview:

University of Twente (UT) is a research university located in Enschede, Netherlands. It is known for its entrepreneurial spirit and strong focus on technology and innovation.

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Student Life and Campus Experience:

The University of Twente offers a vibrant campus experience with opportunities to join student teams, associations, and participate in sports. Students can expect a diverse and international community.

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Key Reasons to Study There:

Entrepreneurial Focus:

UT is known for its entrepreneurial spirit and encourages students to develop innovative ideas and solutions.

Strong Research:

The university boasts state-of-the-art research institutes and lab facilities in various fields, including nanotechnology, biomedical technology, IT, and engineering.

International Environment:

UT attracts students and researchers from around the world, fostering a diverse and global learning environment.

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Academic Programs:

UT offers a wide range of bachelor's and master's programs across various disciplines, including:

Business Studies and Public Policy

Engineering & Technology

Information Technology (IT)

Life Sciences & Medicine

Natural Sciences

Social Sciences

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Other:

The university also provides education for professionals and prospective students through online courses (MOOCs), PhD and EngD programs, pre-university programs, and Studium Generale lectures.