Undergraduate Program for Specialty in Art of Broadcasting and Hosting
Program Overview
Undergraduate Program for Specialty in Art of Broadcasting and Hosting
Program Objective
This major is based on radio and television art, and interdisciplinary integration with radio and television journalism and communication, to cultivate art professional compound application talents with strong oral communication ability and broad vision of artistic expression. This professional graduates qualified for radio and television media, new media network, audio and video production company, and other news propaganda department, the party and government organs, each kind of large enterprises, interview editing of broadcasting and hosting, publicity and public relations work, also can be engaged in the network the audio-visual new media content production and marketing work, also can be in the press and publication units, news sites, government departments and enterprises and institutions engaged in creative planning, editing operations and user survey analysis, etc.
Learning Outcome
This professional student wants to study the Marxism basic principle, theory of journalism and communication, the system master audio-visual media art, media communication subject oral English way of thinking, creative path, the creation method, the rule of public speaking and interpersonal oral English, able to skillfully use audio language skills, visual communication skills, form a "thick foundation, wide caliber, operation principle and" knowledge structure.
Program Highlights
The broad knowledge structure of arts and sciences, the solid foundation of news collection, writing and editing, highlight the characteristics of diversified and integrated oral communication talents.
Main Discipline Specialty
- Broadcasting & Hosting Arts
- Radio and Television
- Communication
Program Length and Degree
- Duration: 4 years
- Degrees Conferred: Bachelor of Arts
Credits Hours/Credits
- Minimum Credits of Curricular: 151 credits
- Major-related basic courses and core courses cannot be covered using credits from other courses in the program.
- Notes:
- Discipline-related Course
- Major-specific Core and Elective Courses
- 1 Credit adds 2 hours for Q&A; or extracurricular practice, ie 1 credit = 18 hours (16 hours' lecture + 2 hours ' Q&A; after class or extracurricular practice)
- Minimum Extracurricular Credits: 2 credits
- Course Credits Hours and Units
- Practicum Credits
- Extracurricular Credits
Main Courses and Innovation (Entrepreneurship) Courses
Main Courses
- Introduction to the art of broadcasting and hosting
- The mandarin pronunciation and sound foundation
- Speaking off the cuff
- Broadcast creation and expression
- Broadcasting announcing and Anchoring
- Audio program broadcasting and hosting
- Conspectus of Audio-video communication
- TV Shooting
- TV Editing
- Introduction to New Audio-video Media
- Audio-visual Program packaging design
- Visual communication and creativity
Innovation (Entrepreneurship) Courses
- Orientational Innovation (Entrepreneurship) Course: Introduction to the art of broadcasting and hosting
- Capacity-building Innovation (Entrepreneurship) Course:
- Broadcast creation and expression
- Broadcasting announcing and Anchoring Practice Training
- Practice Training Innovation (Entrepreneurship) Course:
- TV broadcasting and hosting training
- Broadcast creation & expression training
Practicum Module
- Cognitive Practice
- Professional Practice
- Undergraduate Thesis