Students
Tuition Fee
Not Available
Start Date
Not Available
Medium of studying
Fully Online
Duration
Not Available
Details
Program Details
Degree
Bachelors
Major
Business Administration | Digital Marketing | Marketing
Area of study
Business and Administration | Information and Communication Technologies
Education type
Fully Online
Course Language
English
About Program

Program Overview


Digital Marketing Program

Overview

The Digital Marketing program provides students with the knowledge to develop data-driven strategies for social media, websites, and email campaigns. Students will learn to make data-driven decisions using analytics and business intelligence and become proficient in SEO/SEM strategies.


Program Details

  • Program Type: Option
  • Ways to Attend: Online
  • Degree Types: Bachelor of Science
  • Credits: 24

Associated Majors

Students can pursue the Digital Marketing option with the following declared majors:


  • Business Administration

Description

Digital marketing analysts' salaries range from $36,820 to $70,868 annually, with a 23% job growth rate expected, according to USA Today. The program is designed for online business administration majors through Ecampus.


Center for Marketing and Consumer Insights

The Center for Marketing and Consumer Insights offers students the opportunity to work on marketing research and consulting projects, conducting research, analyzing data, and presenting creative concepts to clients.


Program Structure

The program is offered online, allowing students to study from anywhere and earn a 100% online, fully AACSB-accredited business degree. The classes are taught by business faculty known for research excellence and industry experience.


See More