Program Overview

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Bachelor of Management (Sport Business)

The Bachelor of Management (Sport Business) is a comprehensive program designed to equip students with the skills and knowledge necessary to succeed in the dynamic sports industry. This degree is part of the UTS Business School and offers a unique blend of theoretical knowledge and practical application.

Course Description

This course is designed for aspiring professionals eager to excel in management within the dynamic experience economy. It blends theoretical knowledge with practical application, including workplace internships and international exchange opportunities through UTS partnerships. The Bachelor of Management is unique, offering specializations in event management, sport business, strategic innovation and entrepreneurship, sustainability and social impact, and digital creative enterprise.

Admission Requirements

Applicants must have completed an Australian Year 12 qualification, Australian Qualifications Framework Diploma, or equivalent Australian or overseas qualification at the required level. Eligibility for admission does not guarantee an offer of a place.

Course Structure

The course is taught on a full-time basis, with the normal time for completion being three years. Students should be aware that they may be required to attend evening classes. The course structure includes:

• 8 core Management subjects
• 8 Sport Business major subjects
• 8 major, sub-major, or elective subjects

Core Subjects

The core subjects include:

• Management Skills
• Marketing and Customer Value
• Socio-political Context of Management
• Innovation and Entrepreneurship
• Managing Legal Issues
• Innovation Lab
• Managing for Social Impact (Capstone)

Typical Course Program

The outline below shows an example program for the Bachelor of Management majoring in Sport Business based on a full-time study load. Please note that your exact program may differ based on your unique circumstances, such as your subject selections and recognition of prior learning.

First Year

Build management skills, understand marketing and customer value, and explore the relationship between sport and society. Learn about the socio-political context of management, innovation and entrepreneurship, and the Australian sport system, with flexibility through elective options.

Second Year

Engage in hands-on learning with the Innovation Lab and explore managing professional sport. Address legal issues in sport and examine sport marketing and media. Tailor your studies with elective options, a sub-major, or a second major.

Third Year

Examine global events like the Olympic Games, complete a business internship or study diversity management, and apply your knowledge in the capstone. Further study international sport management and sport business, with room for additional electives, a second major, or sub-majors.

Course Highlights

This program is designed to provide students with the skills to manage people, teams, and organizations to achieve critical goals in a sports business context. Students will discover vital management capabilities such as leadership, entrepreneurship, and self-awareness and gain critical insights into the operation and management of professional sporting organizations.

Career Options

Graduates of the Bachelor of Management (Sport Business) can pursue a variety of career paths, including:

• Director of Sport and Athletic Development
• Program Development Manager
• Recreation Facilities Coordinator
• Sponsorship Manager
• Sports Administrator
• Sports Business Analyst
• Sports Centre Manager
• Sports Marketing Officer
• Venue Manager

Tuition Fees

The indicative total tuition fee for government-supported domestic students is $53,513.00. Fees are reviewed annually and may change.

Location

Our classes are held at our City Campus, or specialist off-campus locations. Some of our courses are delivered via online (distance) learning.

Why Study Business at UTS

With a Business degree at UTS, students will learn innovative approaches to problem-solving, develop confidence with new technologies, and act towards a just and equitable world. Our courses blend theory with real-world application, so students can apply these skills in the global market. We offer a range of undergraduate, postgraduate, research, and MBA courses tailored to students' ambitions.

Entry Schemes and Pathways

UTS offers various entry schemes and pathways, including the UTS Early Entry program, Elite Athletes and Performers scheme, inpUTS, and the Jumbunna Admission Program. Students can also apply through recognized TAFE or VET provider qualifications or by changing from another undergraduate course. UTS College provides a pathway for students to transition smoothly to UTS.