Graduate Diploma in Strategic Communication

The Graduate Diploma of Strategic Communication provides access to advanced academic research, practical case studies, and guest lectures from industry experts in advertising, public relations, and corporate and organisational communication to equip graduates for today's world.

Course Description

The Graduate Diploma of Strategic Communication is designed to respond to industry demand for competent communication professionals with a foundational understanding of use of communication strategies and techniques. Using contemporary communication scholarship and industry insights, it is also designed to address the needs of professionals who aspire to develop a communication career in driving strong stakeholder relationships and engagement for better organisational outcomes.

Course Details

• Code: UTS: C06153 (version 1), CRICOS: K
• Duration: 1 year full time, 1.5 years part time
• Intake: Autumn Session 2025, Spring Session 2025, Autumn Session 2026, Spring Session 2026
• Course Fees: Indicative total tuition fee for domestic students: $27,965.00
• Location: City Campus, or specialist off-campus locations, with some courses delivered via online (distance) learning

What You'll Study

This postgraduate program can be completed over one year of full-time study or 18 months part-time. You'll commence your studies with a variety of core units, giving you the opportunity to acquire critical foundational knowledge of this vast and interesting discipline.

Subjects at a Glance

Core Subjects

• 57604: Communication Theory and Practice
• 57605: Foundations in Strategic Communication
• 57606: Strategic Communication Planning and Management
• 57607: Ethics, Responsibility and Sustainability
• 57608: Finding Insights for Understanding Audiences
• 57609: Creative Appeals in Advertising

Course Highlights

• Strategic Communication
• Audience insights
• Communication theory and practice
• Creative appeals
• Choice of electives
• Ethics, responsibility and sustainability

Admissions Information

Admission Requirements

To be eligible for admission to this course, applicants must meet the following criteria:

• Completed Australian bachelor's degree or higher qualification, or overseas equivalent, in any field of study
• OR
• A minimum of 4 years full-time, or equivalent part-time, relevant professional experience

Supporting Documentation

For applicants who need to demonstrate work experience:

• Curriculum Vitae
• Statement of service in one of the following formats:
  • A 'Statement of Service' provided by the employer
  • A completed 'UTS statement of service' signed by the employer
  • A statutory declaration confirming work experience (for Australian Residents only)
  • An official letter from the applicant's accountant or solicitor on their company letterhead confirming the applicant's work experience or engagement with the business, duration of operations, and the nature of the business
  • A business certificate of registration in original language and English (e.g., provision of ASIC documentation or ABN or similar documentation for Australian Businesses)

English Language Requirements

• IELTS Academic: overall 6.5, writing 6.0
• TOEFL iBT: overall 79, writing 21
• UTS College AE5: Pass
• Pearson PTE: overall 58, writing 50
• Cambridge C1A/C2P: overall 176, writing 169

Career Options

• Public Relations Officer
• Communications Officer
• Publicity Coordinator
• Account Executive
• Communications and Media Advisor
• Engagement Coordinator
• Content Creator
• Digital Ad Specialist
• Social Media Marketing Specialist

Industry Accreditation

The UTS postgraduate degrees are reaccredited by the Communication and Public Relations Australia (CPRA), the largest professional association of communication practitioners in the country.

Why Study Communication at UTS

With a degree in Communications, you'll develop a professional portfolio and learn the skills to adapt in a rapidly evolving field. UTS offers innovative and interdisciplinary media, communication, and creative production programs that combine theory with practical learning and industry experience.

University of Technology Sydney

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Overview:

University of Technology Sydney (UTS) is a public university located in Sydney, Australia. It is known for its focus on practical, industry-relevant education and its strong research output. UTS is ranked among the top 100 universities in the world and is recognized as Australia's top university for research impact.

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Services Offered:

UTS offers a wide range of services to its students, including:

Academic Support:

Academic advisors, tutoring services, and learning resources to help students succeed in their studies.

Career Development:

Career counseling, job search assistance, and internship opportunities to prepare students for their future careers.

Student Life:

A vibrant campus community with clubs, societies, and social events to enhance the student experience.

Health and Wellbeing:

Counseling services, health clinics, and support programs to promote student well-being.

Accommodation:

On-campus housing options for students seeking convenient and comfortable living arrangements.

Library:

A comprehensive library with extensive resources, study spaces, and technology support.

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Student Life and Campus Experience:

UTS offers a dynamic campus experience with a strong sense of community. Students can participate in a variety of clubs and societies, attend social events, and engage in leadership opportunities. The university's central location in Sydney provides easy access to the city's cultural attractions, entertainment venues, and employment opportunities.

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Key Reasons to Study There:

Industry-Relevant Education:

UTS focuses on practical, hands-on learning that prepares students for real-world careers.

Strong Research Output:

The university is recognized for its high-quality research, particularly in areas like artificial intelligence, data science, and robotics.

Global Rankings:

UTS consistently ranks among the top universities in the world, demonstrating its commitment to academic excellence.

Vibrant Campus Community:

Students can enjoy a lively campus environment with a wide range of clubs, societies, and social events.

Central Location:

UTS is located in the heart of Sydney, providing easy access to the city's amenities and employment opportunities.

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Academic Programs:

UTS offers a wide range of undergraduate and postgraduate programs across various disciplines, including:

Analytics and Data Science

Business

Communication

Design, Architecture and Building

Education

Engineering

Health

Information Technology

International Studies

Law

Science

Transdisciplinary Innovation

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Other:

UTS is committed to social justice and sustainability, with initiatives focused on supporting Indigenous education and research, promoting diversity and inclusion, and addressing environmental challenges. The university also offers a range of short courses and microcredentials for individuals seeking to upskill or enhance their career prospects.