Program Overview

Introduction to the Graphic and Multimedia Design Technology Programme ##"

The Graphic and Multimedia Design/Technology Programme is an AOU programme that provides students with essential knowledge and skills about the fields of Multimedia, Advertising, Branding, Motion Graphics, Game Design, and Animation. Graduates of this programme will be able to undertake branding, 3D animation, game design, mobile applications, and development projects which involve advanced multimedia and graphics capabilities."

Programme Overview ##"

The programme offers students two specialization pathways:"

• AGD: Animation and Game Design Pathway, OU Validated"
• GMDT: Graphic and Multimedia Design Technology Pathway, OU Validated"

Students will be able to apply creativity, artistic skills, conceptual design, and critical thinking. Students will also be able to create a relationship between design and industry through the development of visual communication."

Programme Objectives ##"

The main aim of this programme is to help students maintain a firm grasp of graphic design and multimedia technology, including 3D model construction, lighting, and animation that will enable the interested individuals to create exciting, engaging, and interactive experiences. In addition, individuals will learn how to correct and enhance already developed images/multimedia and develop all types of graphic media including web pages, marketing campaigns, advertising, instructional material, and multimedia projects."

Programme Features ##"

The programme has the following distinctive features:"