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Details
Program Details
Degree
Bachelors
Major
Business Management | International Business | Marketing
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


Al-Hikma University Programs

The university offers various programs through its faculties, including:


Faculty of Medical Sciences

  • General Medicine & Surgery
  • Dental and Oral Surgery
  • Pharmaceutical sciences
  • Medical Laboratory
  • Nursing
  • Pharm. D

Faculty of Science and Engineering

  • Civil Engineering
  • Architectural Engineering
  • Networks and Communication Engineering
  • Information Technology

Faculty of Humanities & Administrative Sciences

  • Accounting
  • Business management
  • Sharia and Law
  • English Language - Translation
  • Management information systems
  • Marketing
  • International Business Management

Marketing Program

Overview

The Marketing program aims to achieve excellence and leadership in the field of marketing science locally and globally.


Objectives

  • Providing a scientifically distinguished marketing cadre that is professionally competent and meets the needs of the local and regional labor market, capable of competing and keeping abreast of developments and constant changes in the marketing business environment, through an educational and research environment that stimulates the improvement of marketing practices and building relationships with customers.
  • Providing the student with knowledge, foundations, and administrative and marketing principles in the various marketing fields.
  • Providing the student with the necessary skills to practice marketing in a professional and ethical manner.
  • Preparing an academically and professionally qualified cadre capable of keeping abreast of marketing developments and competition in the labor market efficiently.
  • Providing a stimulating educational environment for conducting research and applied scientific studies in the field of marketing.
  • Providing quality training, advisory, and research services to various organizations in the field of marketing.

University Information

Al-Hikma University is a private educational institution officially licensed by the Ministry of Education and Higher Education. The university began its activity in 2004 under the name of the University Institute for Medical Specialties and later added the College of Wisdom in 2007 for technical and administrative majors.


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