Program Overview

Introduction to the Digital Media and Content Industry Diploma

The Digital Media and Content Industry Diploma is designed to prepare specialists in the field of digital media, equipped with the necessary skills to produce and manage digital content across various platforms and media.

Program Details

• Duration: One academic year (two semesters).
• Type of Education: Online.
• Start of Study: [Not specified].
• Professional Certificates:
  • Adobe Certified Professional in Video Design.
  • Certified Business Professional in Computer Technology (CBP-CT).
• Skill Classification: The diploma is compatible with the Saudi Skills Classification.

Definition of the Diploma

The Digital Media and Content Industry Diploma aims to develop practical skills in producing visual, written, and audio content, with a focus on digital marketing strategies and social media management in the rapidly evolving media world.

Objectives of the Diploma

• Understand the basics and principles of digital media and new media.
• Master the techniques of producing digital content of various types.
• Know advanced digital marketing strategies.
• Analyze digital audience behavior and interact with it effectively.
• Produce high-quality visual and written content.
• Manage digital marketing campaigns and evaluate their performance.
• Use digital analysis tools and measure performance.
• Design integrated content strategies across multiple platforms.
• Commit to ethical standards in digital media.
• Enhance creative thinking and innovation in content production.
• Adapt to the rapid developments in digital technologies.
• Work within multidisciplinary media teams.

Features of the Diploma

• Focus on applying the latest strategies in digital media.
• Compatibility with the Saudi Qualifications Framework.
• Compatibility with the Saudi Skills Classification.
• Academic supervision by a team of experienced specialists.
• Opportunity to obtain additional professional certificates in digital media and content industry.
• Participation in specialized workshops on the latest trends in the field.
• Prepares students for professional certifications after passing central exams supported by the Human Resources Development Fund (Hadaf).

Academic Degree

Diploma in Digital Media and Content Industry from the College of Applied Studies at the Saudi Electronic University.

Academic Hours

40 teaching hours.

Language of Study

Arabic.

Method of Study

Online education.

Target Groups

• High school graduates from various tracks.
• Employees in digital advertising and marketing agencies.
• Specialists in media production companies.
• Staff in media and journalistic institutions.
• Personnel in marketing departments of large companies.
• Those interested in digital platforms and modern technologies.

Professional Certificates Associated with the Diploma

• Adobe Certified Professional in Video Design.

Tuition Fees

• 5,500 SAR per semester, excluding VAT.
• The College of Applied Studies offers a 30% discount for General Security personnel.

Academic Plan

First Semester

Second Semester