Students
Tuition Fee
SAR 7,800
Per course
Start Date
2027-05-01
Medium of studying
Fully Online
Duration
5 weeks

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Details
Program Details
Degree
Courses
Major
Business Management | Digital Marketing | Information Technology
Area of study
Business and Administration | Information and Communication Technologies
Education type
Fully Online
Course Language
English
Tuition Fee
Average International Tuition Fee
SAR 7,800
Intakes
Program start dateApplication deadline
2027-05-01-
About Program

Program Overview


MBSC Leading Digital Transformation

The MBSC Leading Digital Transformation program is designed to explore the strategic importance of IT and IS for businesses and managers. The program aims to enhance participants' grasp of essential technologies and relevant platforms that can be utilized effectively.


Program Overview

This program will expand participants' understanding of utilizing social media, cloud computing, business analytics strategy, Industry 4.0, Digital Transformation of services and businesses, and decision-making with IT and IS. In today's competitive and complex business environment, understanding and utilizing IT and IS are crucial for managers at all levels. These tools enable managers to make informed decisions across various aspects of business operations, including managing people, optimizing processes, and building strong relationships with customers and suppliers.


Impact and Key Benefits

Participants will learn how to:


  • Understand the business value of Digital Transformation
  • Understand why Digital Transformation is a must for any business
  • Understand the phases of Digital Transformation
  • Understand the Challenges of Organizational Transformation
  • Manage organizational transformation challenges through the Power of Analytics
  • Create a road map for Digital Transformation

At MBSC's Leading Digital Transformation Program, participants can expect:


5 Weeks Program

Complete an intensive, practical, hands-on interactive program in 5 weeks


Learn from World-Renowned Faculty

Learn from exceptional professors who stand out in their areas of specialty, are based in the Kingdom, and come from diverse international backgrounds and top-tier universities


Earn a Prestigious Certification

Receive a Business Specialty Certificate in Leading Digital Transformation Program from MBS College of Business and Entrepreneurship


Network With Professionals

Enhance professional growth and exchange knowledge with like-minded leaders by maintaining ongoing discussions even after the program


Takeaways and Outcomes

At the end of the program, participants will be able to:


  • Perform an assessment of the current state of Digitalization in their organization
  • Create a Digital Transformation Plan and Road Map
  • Be familiar with current technologies, especially the Third Platform
  • Experience the Power of Analytics through simulations
  • Recognize the Need for Digital Transformation
  • Understand the Business Value of Digital Transformation

Participant Profile

The program is designed for:


  • Leaders who are seeking the full perspective needed to lead in a digital world
  • Leaders in digital and non-digital industries affected by technology
  • Leaders aiming for strategic growth
  • Professionals within private, public, or non-profit organizations Applicants from all industries, job functions, or management levels are encouraged to submit their applications.

What Our Participants Say

98% of participants say that the instructor's expertise and the interactive sessions greatly supported their skill development in navigating the complexities of digital transformation. Participants have praised the program, with one C-Level participant stating, "The analytics simulation was an eye-opening experience, and I am in the process of adapting something similar at my organization." Another Senior Level participant noted, "The program provided comprehensive insights into the latest digital technologies and strategies, equipping me with the knowledge and skills needed to drive innovation within my organization."


Faculty

The program is led by Dr. Erman Coskun, Ph.D., Program Director and Professor of Information Technology. Dr. Coskun has an academic career of over 19 years, having held positions in the United States, Turkey, and Cyprus. He has delivered courses with a focus on Management Information Systems, Digital Transformation, Supply Chain and Logistics Management, as well as Quantitative Methods and Management Science. Dr. Coskun has won multiple teaching and career awards, including LeMoyne College and Sakarya University Faculty Member of the Year, Best MBA faculty member, and the best Ph.D. advisor.


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