Program Overview

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Bachelor of Business Administration Business Management

The Bachelor of Business Administration in Business Management is a comprehensive program designed to equip students with the knowledge, skills, and competencies necessary to succeed in the dynamic world of business. The program focuses on developing critical analysis skills, innovative approaches to business decision-making, and practical skills in various business disciplines.

Program Learning Outcomes

The program learning outcomes for the Bachelor of Business Administration in Business Management include:

1. Developing critical analysis skills relevant to career paths
2. Analyzing and interpreting specialized data and information to make rational business decisions
3. Applying innovative and advanced approaches to evaluate the national and international business environment
4. Demonstrating practical skills of various business disciplines
5. Acquiring knowledge about the fundamental concepts, principles, and theories in the concentration

Admission Requirements

For admission requirements, please refer to the official university website or contact the admission office.

Accreditation

The American University in the Emirates is licensed by the UAE Ministry of Higher Education and Scientific Research Commission for Academic Accreditation.

Program Structure

The program consists of:

• General Education Courses: 10 courses, 30 credit hours
• Core Courses: 23 courses, 72 credit hours
• Concentration Courses: 6 courses, 18 credit hours
• Free Elective: 2 courses, 6 credit hours
• Total: 41 courses, 126 credit hours

General Education Courses

The general education courses are divided into several categories:

A: University Core Requirements

• University Life (3 credit hours, mandatory)
• Innovation and Entrepreneurship (3 credit hours, mandatory)

B: Languages and Communication Studies

• Students must take all of the following courses:
  • Academic Writing (3 credit hours, mandatory)
  • Introduction to Research (3 credit hours, mandatory)
• Students must take one of the following Arabic Language courses:
  • Arabic Composition (3 credit hours)
  • Arabic for Non-Arab (3 credit hours)
  • Communication Skills in Arabic (3 credit hours)

C: The Natural Sciences or Mathematics

• Natural Science (3 credit hours)
• Sustainable Energy (3 credit hours)
• Environmental Science (3 credit hours)
• General Mathematics (3 credit hours, mandatory)

D: The Social or Behavioral Sciences

• Introduction to Anthropology (3 credit hours)
• Introduction to Sociology (3 credit hours)
• Introduction to Political Science (3 credit hours)
• Introduction to Social Science (3 credit hours)
• General Psychology (3 credit hours, mandatory)
• Introduction to Geography (3 credit hours)

E: The Humanities or Arts

• Contemporary Arab Art (3 credit hours)
• History of Islamic Art (3 credit hours)
• Introduction to Philosophy (3 credit hours)
• World History (3 credit hours)
• Middle East History (3 credit hours)
• English Literature (3 credit hours)

F: Islamic Studies

• Islamic Culture (3 credit hours)
• Islamic Civilization (3 credit hours)

G: UAE Studies

• Emirati Studies (3 credit hours)

Core Courses

The core courses include:

1. Principles of Management (3 credit hours)
2. General Statistics (3 credit hours)
3. Principles of Accounting (3 credit hours)
4. Managerial Accounting (3 credit hours)
5. Microeconomics (3 credit hours)
6. Business Technology Management (3 credit hours)
7. Business Statistics & Quantitative Analysis (3 credit hours)
8. Principles of Marketing (3 credit hours)
9. Financial Management (3 credit hours)
10. Macroeconomics (3 credit hours)
11. Organizational Behavior (3 credit hours)
12. Production and Operations Management (3 credit hours)
13. Business Law (3 credit hours)
14. Business Intelligence & Analytics (3 credit hours)
15. Introduction to Business Risk Management (3 credit hours)
16. Sustainable Business Practices in the GCC and MENA Region (3 credit hours)
17. Strategic Management (3 credit hours)
18. International Business (3 credit hours)
19. Human Resource Management (3 credit hours)
20. Project Management (3 credit hours)
21. Negotiation Skills (3 credit hours)
22. Startup Management and Growth Strategies (3 credit hours)
23. Internship (6 credit hours)

Concentration Courses

The concentration courses include:

1. Customer Relationship Management (3 credit hours)
2. Entrepreneurship Management (3 credit hours)
3. Organization Theory and Design (3 credit hours)
4. Total Quality Management (3 credit hours)
5. Leadership and Organizational Creativity (3 credit hours)
6. Computer Applications in Management (3 credit hours)

Free Electives

Students must choose 2 courses (6 credit hours) from any other college/specialization, provided the prerequisites are met.

Fee Structure

The yearly tuition fees are AED 51,500/USD 14,023, inclusive of 5% VAT, excluding service fees. Note that yearly fees will vary depending on the number of courses enrolled.

Scholarships

For scholarship details, please contact the Office of Student Life & Community Engagement.

Preparatory Courses

Prior to enrollment in the program, students must sit for a placement test. Failure to pass the placement test requires enrollment in preparatory courses, including:

1. Computer Preparatory (CIT 90, 0 credit hours)
2. Mathematics Preparatory (MAT 90, 0 credit hours)
3. Academic Writing (ENG 99, 0 credit hours), with a requirement to pass the English Proficiency test.

Program Modules & Descriptions

The program modules include general education courses, core courses, concentration courses, and free electives, with detailed descriptions provided for each course.

Recommended Study Plan

The recommended study plan allows students to join at the beginning of any semester, with a minimum of 3 courses (9 credit hours) and a maximum of 6 courses (18 credit hours) per semester. The study plan is flexible, with weekday morning and evening classes, as well as weekend classes.