Program Overview

Details & Semester Outlines for BBA

SZABIST offers a four-year BBA degree program of 144 credit hours. For the BBA program, the students are required to complete 46 courses and a 6 credit Research Project. The courses include 42 compulsory courses and 4 electives from Management, Marketing, and Finance. To obtain the BBA degree, students have to complete 144 credit hours and an internship. The maximum time limit to complete the BBA degree is seven years.

Semester Course Outline

The semester course outline is as follows:

• First Semester:
  • Introduction to Accounting
  • Financial Accounting
  • Introduction to Business Finance
  • Money and Banking
  • Maths for Business
  • Business Statistics
  • Marketing Principles
  • Retail Management
  • English Writing Skills
  • Management Principles
  • Sociology
  • Business Ethics
  • Middle East Culture and Society
  • Microeconomics
  • Macroeconomics
  • Business and Electronic Communication
  • IT in Business
  • Oral Communication and Presentation Skills
  • Human Behavior
  • Organizational Behavior
  • Personal Management and Communication
  • Logic & Critical Thinking
  • Cost Accounting
  • Consumer Behavior
• Second Semester to Eighth Semester:
  • Financial Markets & Institutions
  • Financial Management
  • Quantative Skills
  • Entrepreneurship
  • Media Management
  • Marketing Management
  • Management Information System
  • World Economy
  • Statistical Inference
  • Operations Management
  • Services Marketing
  • Research Project*
  • Development Economics
  • Business Research Methods
  • Project Management
  • Elective III
  • Law & Taxation
  • Human Resource Management
  • Elective I
  • Elective IV
  • Optional-I (as offered by Campus)
  • Optional-II (as offered by Campus)
  • Elective II

BBA Electives

The BBA electives are categorized into three main areas: Management, Marketing, and Finance.

• Management:
  • Supply Chain Management
  • Change Management
  • Leadership and Motivation Techniques
  • Training and Development
  • Event Management
  • Recruitment & Selection
  • Operations Research
  • Optional Courses
  • Current Affairs
  • Enterprise Management
  • Business Analysis & Forecasting*
  • Marketing Research
  • Islamic Banking & Finance
• Marketing:
  • Advertising
  • Sales Management
  • Brand Management
  • Emerging Media
  • Graphic Design & Multimedia
• Finance:
  • Corporate Finance
  • Salary & Compensation
  • International Banking
  • Security Analysis
  • Financial Modeling
  • Foreign Languages
  • Graphic Design & Multimedia*