Building Customer-centric Capability in Teams
Dubai , United Arab Emirates
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Tuition Fee
AED 1,521
Start Date
Medium of studying
Fully Online
Duration
25 hours
Details
Program Details
Degree
Courses
Major
Customer Service Management | Digital Marketing | Project Management
Area of study
Business and Administration | Information and Communication Technologies
Education type
Fully Online
Course Language
English
Tuition Fee
Average International Tuition Fee
AED 1,521
About Program
Program Overview
University Programs
The British University in Dubai offers a range of academic programs for students.
Bachelors Programs
- Bachelor of Science in Computer Science (AI or Cybersecurity)
- Bachelor of Science in Business Management
- Bachelor of Law
- Bachelor of Science in Electro-Mechanical Engineering
- Bachelor of Science in Electrical and Electronics Engineering
- Bachelor of Science in Mechanical Engineering
- Bachelor of Science in Civil Engineering
Masters Programs
- Master of Education
- Master of Business Administration (MBA)
- Master of Science (MSc) in Project Management
- Master of Science (MSc) in Project Management Joint programme
- Master of Science (MSc) in Construction Law and Dispute Resolution
- Master of Science (MSc) in Finance and Risk Management
- Master of Science (MSc) in Cybersecurity
- Master of Science (MSc) in Artificial Intelligence
- Master of Science (MSc) in Engineering Management
- Master of Science (MSc) in Structural Engineering
- Master of Science (MSc) in Sustainable Design of the Built Environment
Doctorate Programs
- EdD and PhD in Education
- Professional Doctorate in Business Administration (DBA)
- PhD in Business Management
- PhD in Project Management
- PhD in Law
- PhD in Engineering Management
- PhD in Computer Science
- PhD in Sustainable Built Environments
Research Areas
The university is involved in various research areas, including:
- Overview of research
- Journals
- Student Publications
- Student Research Abstract
- Faculty Abstracts
- Conferences
- STEM Education Solutions to Complex Global Challenges
- Educational Management Leadership Conference
- BUiD Doctoral Research Conference
- Gulf Collaborative International Conference on Special education
- Triple-Helix
- ISBS
- SBE16
- Acling 2025
- ICBATS 2025
- ICCR 2025
- Doctoral Training Centre
- Centre for Research in Digital Education
- Dubai Centre for Risk and Innovation
- BUiD Cyber Security Academy
- Dubai-Edinburgh Sustainability Institute
- Sustainability Programmes at BUiD
- Research News
Professional Development Institute (PDI)
The PDI offers various courses, including:
- Customer Centric
- Customer Centricity and Customer Service Skills
- Building Customer-centric Capability in Teams
Building Customer-centric Capability in Teams
This course aims to equip managers and team leads with the skills to embed customer-centric thinking into daily operations and team behaviors. The course covers:
- Understanding the fundamental principles and importance of customer-centricity
- Analyzing case studies and real-world examples of successful customer-centric strategies
- Applying frameworks and methodologies to assess organizational readiness for implementing customer-centric practices
- Designing and executing a comprehensive capstone project demonstrating mastery of customer-centric principles and implementation strategies
Course Objectives
- Define a shared customer-centric vision
- Align team roles and KPIs with customer goals
- Build systems that support consistent service delivery
Course Details
- Course Fee: AED 1521 + VAT (AU$ 490)
- Rebates and Bursaries: Available, contact for eligibility
- Course Outline:
- Customer-Centric Culture and Leadership
- Internal Alignment and Communication
- Empowering Front-Line Teams
- Coaching for Service Behaviours
- Measuring and Improving Team Service Capability
- Course Teaching Style, Assessment and Delivery Method:
- Internal alignment exercise
- Team service improvement plan
- Peer review and facilitator feedback
- Delivery Hours and Duration: 25 hours of self-paced learning
- Course Dates: Start at any time
- Accreditations: Pending KHDA approval, Certificate of Completion issued by BUiD PDI
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