Program Overview

Program Overview ##"

The LSU at Cannes program is designed to immerse students in the Cannes Lions International Festival of Creativity, the largest global gathering of professionals working in advertising and related fields. The five-day festival, held yearly in June at the Palais des Festivals et des Congrčs in Cannes, France, incorporates the awarding of the Lions awards and attracts around 11,000 registered delegates from 90 countries. The festival celebrates the best of creativity in brand communication, discusses industry issues, and provides opportunities for networking among attendees.

Program Details

Festival Access

Students participating in the program receive passes that entitle them to access the cabanas and beach events set up by companies such as:

• YouTube
• Spotify
• Meta
• Microsoft
• Google
• IPG
• Facebook
• Reddit
• Pinterest
• Shutterstock
• Haymarket
• Adobe
• The United Nations
• NBC Universal
• Unilever
• Hulu

Academic Component

During the program, students take one course:

• MC 4971: International Advertising Cases

Program Environment

The program is held at the Palais des Festivals et des Congrčs in Cannes, France, and takes place over five days in June. It is part of the larger Cannes Lions International Festival of Creativity, which brings together professionals from around the world to celebrate creativity in brand communication and discuss industry issues.