Program Overview

Program Overview

The Master's Degree in Tourism Systems Design and Management is a two-year program offered by the University of Rome Tor Vergata. The program is classified as LM-49 (D.M. 270/2004) and is part of the broader field of Letters and Philosophy.

General Information

• Class of Degree: LM-49 (D.M. 270/04)
• Type of Course: Master's Degree
• Duration: 2 years
• Type of Access: Open access with verification of requirements and preparation at entry
• Macro-area of Affiliation: Letters and Philosophy
• Department: History, Cultural Heritage, Information, and Society
• Course Code: H48

Description and Educational Objectives

The specific educational objectives of the Master's Degree in Tourism Systems Design and Management (LM-49) include the acquisition of:

• Advanced information, knowledge, and skills to operate within integrated tourism systems offering cultural, environmental, social, and economic goods and services.
• Advanced skills in territorial analysis and organization for the tourist valorization of cultural and environmental heritage and for the creation and promotion of new tourist products, particularly those related to culture, sport (especially non-competitive), and innovative redefinitions of leisure time.
• Technical and policy knowledge necessary for the planning and implementation of territorial marketing initiatives of tourist interest at local, national, and international levels.
• Formative experiences in the planning and management of events and in the simulation of participation in tenders related to the design of integrated tourist products.
• Specific skills developed through paths of identification of financing forms and methods provided for in the EU Development Funds and in the Implementation Documents at national and local levels.
• Skills, continuously updated, in the digital management of communication and marketing activities for evolved and complex tourist products.

Curriculum

The program's curriculum is designed to provide students with a comprehensive understanding of tourism systems and their management. It includes a range of courses that cover theoretical foundations, practical applications, and specialized topics in tourism management.

Professional Outcomes

Graduates of the program will be experts in territorial tourism organization, destination management, tourism communication, and event planning. They will find employment opportunities in:

• Hotel groups
• Tour operators
• Tourism consulting companies
• Local government bodies such as Regions and Municipalities
• Agencies for the management and valorization of cultural heritage
• Research institutes
• Event management and promotion agencies

Career Profiles

The career profiles of graduates include:

• Designer, manager, and evaluator of Local Tourism Systems
• Organizer of events for cultural tourism and services for tourism, with particular reference to culture, sport, and leisure time
• Expert manager and evaluator of tourism development plans with advanced skills in tourism communication

These professionals are in high demand by public entities, such as Municipalities and especially Regions, which need versatile figures capable of analyzing a territory, understanding its potential, and realizing projects that respect the strategic visions of various public decision-makers.