Program Overview

Máster de Formación Permanente en Business Analytics and Data Science

The Máster de Formación Permanente en Business Analytics and Data Science is a university program offered by the Universidad de Salamanca. This program is designed to provide students with a comprehensive education in business analytics and data science, with a focus on practical applications and real-world problem-solving.

Presentación

The program is a response to the growing demand for professionals with expertise in data analysis and business decision-making. It aims to provide students with a solid foundation in statistical and econometric models, programming languages such as R and Python, and data analysis techniques. The program also covers topics such as data mining, machine learning, and data visualization.

Competencias

The program has several learning objectives, including:

• Conocer y aplicar los principales modelos econométricos utilizados en el análisis y tratamiento de datos empresariales.
• Poseer y comprender conocimientos que aporten una base u oportunidad de ser originales en el desarrollo y/o aplicación de ideas.
• Los estudiantes sabrán aplicar los conocimientos adquiridos y su capacidad de resolución de problemas en entornos nuevos o poco conocidos dentro de contextos más amplios relacionados con su área de estudio.
• Los estudiantes sabrán comunicar sus conclusiones y los conocimientos y razones últimas que las sustentan a públicos especializados y no especializados de un modo claro y sin ambigüedades.
• Ser capaz de diseńar un mecanismo de transformación empresarial basado en la utilización de herramientas tecnológicas de análisis.
• Adquirir la habilidad de integrar conocimientos, afrontar la complejidad, así como formular juicios a partir de información incierta por medio de herramientas de análisis de datos.
• Conocer y dominar novedosas herramientas tecnológicas de carácter técnico y saber aplicarlas a la actividad empresarial.

Perfil de Ingreso

The program is open to students with a bachelor's degree in any field, although students from certain fields such as economics, mathematics, and engineering may have an advantage. Students must also demonstrate a strong foundation in statistics, programming, and data analysis.

Acceso, Preinscripción, Admisión y Matrícula

To apply to the program, students must submit an application through the university's website. The application period typically opens in May and closes in September. Students must also pay a pre-registration fee and provide transcripts and other supporting documents.

Criterios de admisión

Admission to the program is competitive, and students are selected based on their academic record, experience, and other factors. The admission criteria include:

• Expediente académico: 50%
• Currículum Vitae: 30%
• Experiencia laboral: 10%
• Entrevista personal: 20% (when applicable)

Apoyo y Orientación

The university offers various support services to students, including academic advising, career counseling, and mental health services. Students also have access to state-of-the-art facilities and equipment, including computer labs and libraries.

Reconocimiento y Transferencia de Créditos

The program recognizes credits earned in other university programs, and students may be able to transfer credits from previous coursework.

Asignaturas

The program consists of 60 ECTS credits, which are divided into several modules and courses. The courses cover topics such as:

• Introducción a la economía de la empresa
• Introducción a la programación en R y Python
• Introducción a la estadística aplicada a la economía
• Introducción al álgebra y los algoritmos

Salidas académicas profesionales

Graduates of the program can pursue careers in a variety of fields, including:

• Departamentos de gestión de activos
• Gestión de carteras en fondos de inversión y empresas de seguros
• Organizaciones especializadas en la introducción de nuevas tecnologías a la actividad financiera (Fintech)
• Toma de decisiones en departamentos de Administraciones Públicas
• Toma de decisiones en Organizaciones No Lucrativas (ONGs)

Aulas y horarios

The program is offered online, and students can access course materials and participate in discussions through the university's learning management system. The program starts on October 6, 2025, and ends on September 18, 2026.

Información adicional

The program is accredited by the Universidad de Salamanca and is recognized by the Spanish Ministry of Education. The program is also affiliated with several professional organizations and companies, which provide students with opportunities for internships and job placement.