Program Overview

Business Analytics Graduate Certificate

Program Overview

The Business Analytics Graduate Certificate from Baylor's Hankamer School of Business prepares students to collect, analyze, and interpret complex data sets to uncover strategic insights and drive innovation. This 12-hour, fully online program combines business management principles with advanced analytics techniques. Students learn from experienced faculty as they explore how data analysis supports strategic decision-making, operational efficiency, and business growth.

Program Topics

Students will explore topics such as:

• Data analysis and business intelligence
• Data visualization and interpretation
• Strategic decision-making using analytics
• Predictive modeling and performance metrics

Learning Outcomes

Upon successful completion of the Business Analytics Graduate Certificate, students will be able to:

• Apply statistical techniques to analyze data
• Employ predictive analytics to develop data-driven insights
• Apply data-driven insights to make effective business decisions
• Create compelling data visualizations that enhance effective storytelling

Career Outcomes

Possible career outcomes for graduates of the Business Analytics Graduate Certificate program include:

• Consultant
• Financial Analyst
• Business Analyst
• Operations Analyst
• Chief Data Officer
• Business Intelligence (BI) Analyst
• Data Architect
• Product Manager

Earn Digital Recognition

Students will earn a digital Business Analytics Graduate Certificate upon successful completion of the program. Additionally, Baylor awards a digital badge alongside the graduate certificate, which can be easily included in a LinkedIn profile, digital résumé, or email signature, making the achievement visible and verifiable to employers and peers.

Courses

To earn a Graduate Certificate in Business Analytics, students must complete 12 credit hours. The required courses are:

• QBA 5330: Business Analytics for Decision Making
• QBA 5331: Applications in Business Analytics
• MIS 5342: Business Intelligence
• MIS 5343: Data Visualization

Total Credit Hours

The total credit hours required for the Business Analytics Graduate Certificate is 12 hours.

Continuing Education

Students who complete a graduate certificate can apply their coursework toward a Baylor MBA, taking the next step to explore how their graduate certificate can lead to a full graduate degree.