Program Overview

International Business and Management BSc (Hons)

The International Business and Management BSc (Hons) program is offered by the School of Business at the University of Dundee.

Teaching and Assessment

Teaching methods include:

• Lectures
• Workshops
• Tutorials
• Statistics sessions Additionally, the program offers industry speakers, workshops, placements, and presentations to supplement learning.

Assessment methods include:

• Essays
• Problem-based exercises
• Case studies
• Presentations
• Group projects Exam results are also used to determine the final grade.

Modules

The program is a three-year degree, with modules categorized by level. The first year primarily consists of level 2 modules.

Core Modules

Core modules are essential to the course and include:

• People and Organisational Behaviour (BU21003)
  • Credits: 20
  • Semester: Semester 1
  • Description: This module covers real-life organizational examples, classical and contemporary theories, and develops practical and analytical skills to understand employee behavior in the workplace.
• Microeconomics (BU21004)
  • Credits: 20
  • Semester: Semester 1
  • Description: This module focuses on the micro aspects of the economy, including basic theories of consumer and firm behavior under various settings.
• Emerging Technologies: the Digital Business Environment (BU21007)
  • Credits: 20
  • Semester: Semester 2
  • Description: This module explores the emergence of digital business strategy, leveraging digital technologies to transform the customer value equation and drive competitive advantage.
• Skills for Business and Economics (BU21012)
  • Credits: 20
  • Semester: Semester 1
  • Description: This module introduces basic mathematical concepts for economic-related programs, covering essential mathematical tools such as calculus and matrix algebra.
• Business Law (BU22001)
  • Credits: 20
  • Semester: Semester 2
  • Description: This module considers various aspects of Company Law, the Law of Partnership, Delict, Contract, and some Employment Laws.
• Macroeconomics and Applied Policy (BU22005)
  • Credits: 20
  • Semester: Semester 2
  • Description: This module examines macroeconomic decisions and their impact on daily life, using an economic simulation game to learn how theories work in practice.

Level 3 and 4 Core Modules

• Research Methods and Consultancy Practices (BU30010)
  • Credits: 30
  • Semester: Semester 2
  • Description: This module studies the nature of Research Methods and Business Consultancy processes, helping develop skills for writing a dissertation or consultancy proposal.
• Microeconomic Analysis (BU30016)
  • Credits: 30
  • Semester: Semester 1
  • Description: This module analyzes individual economic units such as households, firms, and markets to understand their behavior and decision-making processes.
• Marketing Strategy (BU30018)
  • Credits: 15
  • Semester: Semester 2
  • Description: This module introduces marketing strategy principles and theory, gaining a practical understanding of methods and focusing on the strategic marketing planning process.
• Strategic Human Resource Management (BU31006)
  • Credits: 15
  • Semester: Semester 1
  • Description: This module focuses on aligning Human Resource practices with the long-term goals of an organization, changing the scope of both HR practitioner and line manager roles.
• Operations Management in SMEs (BU32005)
  • Credits: 15
  • Semester: Semester 2
  • Description: This module explores essential areas in Operations Management, including product/service design, capacity management, and project management.
• Big Data Analytics for Business Transformation (BU32006)
  • Credits: 15
  • Semester: Semester 1
  • Description: This module analyzes Big Data to prepare businesses for a digital future and potential transformation.

Level 4 Core Modules

• Business Strategy (BU40019)
  • Credits: 30
  • Semester: Semester 2
  • Description: This module learns how organizations aim to meet their long-term goals and objectives by implementing a business strategy.
• Rethinking Leadership (BU41009)
  • Credits: 15
  • Semester: Semester 2
  • Description: This module develops leadership as a practical and applied skill set, exploring how leadership is not just a theoretical concept but a skill that individuals develop and employ in various professional roles.
• Strategic Management in the 21st Century: Central questions in the Global Economy, Ecology and Ethics (BU41010)
  • Credits: 15
  • Semester: Semester 1
  • Description: This module decides an organization's long-term goals and objectives, devising plans and strategies to achieve them, and gaining a critical understanding of the formulation and implementation of strategy.
• Managing Teams and Individuals in a Multicultural World (BU42009)
  • Credits: 15
  • Semester: Semester 2
  • Description: This module learns the best practices in team formation, working within a team, leading teams, and managing multiple teams in a multicultural world.

Optional Modules

Optional modules include:

• School of Business Dissertation (BU40011)
  • Credits: 30
  • Semester: Both Semester 1 and 2
  • Description: This module prepares for and completes a dissertation involving an element of original research, achieved through reading and reflection, or collection of primary or secondary data.
• Internship Project Report (BU40027)
  • Credits: 30
  • Semester: Both Semester 1 and 2
  • Description: This module combines theory and practical experience, supporting students in finding a suitable internship and writing a report with the support of a supervisor.
• Sustainable Supply Chain Management (BU41008)
  • Credits: 15
  • Semester: Semester 2
  • Description: This module integrates environmental, social, and economic considerations to optimize operations, reduce impact, and promote long-term viability and responsible global commerce.
• Principles of Marketing Research (BU41023)
  • Credits: 15
  • Semester: Semester 1
  • Description: This module provides an introduction to marketing research, a range of techniques to collect information to help organizations take informed marketing decisions.
• Marketing Communications and Branding for Transitional Change (BU42008)
  • Credits: 15
  • Semester: Semester 1
  • Description: This module thinks about marketing communications both strategically and critically, exploring how marketing communications help brand building and can be used to change consumer attitudes and behaviors.
• Creative Interventions for Change and Innovation (BU42010)
  • Credits: 15
  • Semester: Semester 2
  • Description: This module equips students with the essential skills needed to plan and execute successful change, discussing the role of Change Management professionals.