International Business Management (Canada - Brock University) BSc Hons drafted

15

15th for Business, Management and Marketing

The Times and Sunday Times Good University Guide

(2023)

15

15th for satisfaction with the course (Business)

The Guardian University Guide

(2023)

Lancaster University is among the best in the UK - appearing in the Top 20 of all major national league tables.

form

Telephone

Students are provided with an understanding of functions, limits, and series, and knowledge of the basic techniques of differentiation and integration. Examples of functions and their graphs are presented, as are techniques for building new functions from old. Then the notion of a limit is considered along with the main tools of calculus and Taylor Series. Students will also learn how to add, multiply and divide polynomials, and will learn about rational functions and their partial fractions.

The exponential function is defined by means of a power series which is subsequently extended to the complex exponential function of an imaginary variable, so that students understand the connection between analysis, trigonometry and geometry. The trigonometric and hyperbolic functions are introduced in parallel with analogous power series so that students understand the role of functional identities. Such functional identities are later used to simplify integrals and to parametrise geometrical curves.

This course provides an introduction to microeconomics for students majoring in business-related degrees and delivers a range of important topics for understanding the business applications of economics relating to both consumers' and firms' behaviour.

This course extends ideas of MATH101 from functions of a single real variable to functions of two real variables. The notions of differentiation and integration are extended from functions defined on a line to functions defined on the plane. Partial derivatives help us to understand surfaces, while repeated integrals enable us to calculate volumes.

In mathematical models, it is common to use functions of several variables. For example, the speed of an airliner can depend upon the air pressure and temperature, and the direction of the wind. To study functions of several variables, we introduce rates of change with respect to several quantities. We learn how to find maxima and minima. Applications include the method of least squares. Finally, we investigate various methods for solving differential equations of one variable.

Business analytics focuses on developing new insights and understanding of business performance based on data analysis.

Designed to give you the kind of skills that are sought after in many organisations, this module introduces you to a range of quantitative techniques for collecting, analysing and interpreting data and develops your understanding of how to apply these techniques to management problems to draw practical conclusions. The module provides the foundations for statistical methods in follow-up modules.

The computing side of the module introduces the use of word processing, spreadsheet software for statistical calculations, and writing of management reports.

You will learn not only the fundamental analytical techniques, but also when and how to apply them to management problems and how to interpret the results. This module also involves you working as a junior business analyst on a simple but realistic case study and reporting results and conclusions to a fictional boss.

This module provides an introduction to the analysis and use of published fiNAcial statements and concepts underlying fiNAcial reporting by companies. It also considers the perspectives of various users and opportunities for creative accounting. The concepts and use of fiNAcial statements are placed within the current commercial context, so that you acquire an appreciation of the role of fiNAcial accounting.

This module introduces a variety of traditional and non-traditional ideas about management, followed by the theory and practice of team working and capability for management. The aim is to provide you with an essential understanding of the basic theories relevant to the management of work organisation and to enable you to identify and understand the limitations inherent within these theories.

Introducing the theory of matrices together with some basic applications, students will learn essential techniques such as arithmetic rules, row operations and computation of determiNAts by expansion about a row or a column.

The second part of the module covers a notable range of applications of matrices, such as solving systems of simultaneous linear equations, linear transformations, characteristic eigenvectors and eigenvalues.

The student will learn how to express a linear transformation of the real Euclidean space using a matrix, from which they will be able to determine whether it is singular or not and obtain its characteristic equation and eigenspaces.

This module aims to provide you with a broad introduction to management covering a wide range of topics that are relevant to work, business and organisations. The module begins by locating organizations, work and technology in a broad historical context. It considers the meaning of work and different debates regarding alienation and technology. It then introduces different metaphors through which we can understand and analyse organisations. Finally, it considers the changing nature of employment relations by considering the shift from industrial relations to Human Resource Management (HRM).

The module is constructed to encourage you to think critically and to reflect upon taken-for-granted assumptions about the world of work and management’s role in relation to it. As a means to achieve this, the second part of the course explores the contemporary issue of human resource management and development which fundamentally contributes to the development of employee-engaged and productive organisations. The final part of the module continues the theme of encouraging critical reflection and explores key issues and debates related to gig employment, globalization, sustainability and business ethics that are intimately related to management.

The aim of this module is to introduce the key elements of marketing as both scientific discipline and organisational practice. The module is designed around three themes which serve as a solid foundation for the second year module MKTG227 marketing Management Essentials and further marketing modules following this.

This module also aims to support students in the transition towards independent learning, and in the development of a critical and analytical approach to ideas and theories.

Probability theory is the study of chance phenomena, the concepts of which are fundamental to the study of statistics. This module will introduce students to some simple combinatorics, set theory and the axioms of probability.

Students will become aware of the different probability models used to characterise the outcomes of experiments that involve a chance or random component. The module covers ideas associated with the axioms of probability, conditional probability, independence, discrete random variables and their distributions, expectation and probability models.

To enable students to achieve a solid understanding of the broad role that statistical thinking plays in addressing scientific problems, the module begins with a brief overview of statistics in science and society. It then moves on to the selection of appropriate probability models to describe systematic and random variations of discrete and continuous real data sets. Students will learn to implement statistical techniques and to draw clear and informative conclusions.

The module will be supported by the statistical software package ‘R’, which forms the basis of weekly lab sessions. Students will develop a strategic understanding of statistics and the use of associated software, which will underpin the skills needed for all subsequent statistical modules of the degree.

This module gives you an introduction to statistical techniques and their applications in the context of business and management problems. In addition, it is designed to develop your ability to make effective use of computer software for data analysis.

The following topics are covered:

This module is designed primarily for business major students looking to understand the macroeconomic environment, the current challenges in the global economy and the impacts of macroeconomic policies on economic activities. The module aims to provide tools, concepts, and models to guide your decision-making.

The topics it covers include analysis of the long- and short-run drivers of economic activity, the developments in the labour and fiNAcial market and monetary and fiscal policies. Beyond a review of key theoretical concepts, the course includes the discussion of case studies that show the concrete applications of how economic agents are addressing global issues, such as environmental challenges, fiNAcial crisis and debt problems.

The module requires logical thinking and academic writing skills and is only available to students with no prior background in Economics other than ECON 224.

This module offers an introduction to fiNAce. It covers the fiNAcial environment, including assets, markets and intermediaries, capital investment appraisal, an overview of the risk/return trade-off, and the cost of capital.

This module provides an introduction to the use of management accounting information for management purposes. This includes an examination of cost-volume profit analysis, the concepts of direct and indirect costs, and various costing methods. The importance of budgets to organisations and their impact on performance are also discussed.

This module aims to develop your understanding of contemporary management practice through the window of consultancy. It looks at who consultants are and at the major themes in consultancy before critiquing the industry. It examines the analytical skills needed and used by consultants and how consultancy interventions take place. This is tackled theoretically and through a series of practical activities, culminating in a major client project that provides a unifying perspective.

This module provides an introduction to the use and impact of information, communication and integrated technology systems on business and organisations. It focusses not on technical specifications, but rather on managerial and business implications of using these systems.

The following issues will be addressed:

This module examines several of the transformations that have arisen in contemporary organisations as a result of the introduction and use of information systems. In order to consider how information systems have been implicated in these transformations, this course will focus on three themes:

This module provides you with the opportunity to further develop your knowledge of marketing management and its conceptual frameworks and techniques as well as to apply and adapt your knowledge of these frameworks to a diverse range of marketing management contexts. Going to market will be examined in terms of business buyer behaviour, consumer buyer behaviour, brands and brand management, channel selection and management, and international markets.

You will spend year 3 taking Business and Management modules at one of our partner universities. You will be taught in the language of that country.

You will spend year 4 taking Business and Management modules at one of our partner universities. You will be taught in the language of that country.