Tuition Fee
Start Date
Not Available
Medium of studying
Not Available
Duration
12 months
Program Facts
Program Details
Degree
Masters
Major
Art Administration | Telecommunications
Discipline
Arts | Engineering
Minor
Arts and Media Management | Communications Technology
Timing
Full time
Course Language
English
About Program
Program Overview
Syracuse University's Advanced Media Management program is a 12-month, 36-credit M.S. that prepares graduates for leadership roles in the media industry. The curriculum combines media management knowledge with digital production skills, emphasizing innovation in areas like AI, VR, and blockchain. Students gain expertise in strategic communications, content creation, and emerging technologies through a combination of lectures, group discussions, and hands-on projects. Graduates find employment opportunities in various sectors of the media industry, including Big Tech, public relations, and marketing.
Program Outline
Degree Overview:
- Advanced Media Management (AMM) at Syracuse University's Newhouse School of Communications is a 12-month, 36-credit M.S. program that prepares graduates for leadership positions in the media industry.
- The curriculum combines media management knowledge with digital production skills to enable graduates to navigate the rapidly changing media landscape.
- Students gain expertise in strategic communications, content creation, and emerging technologies such as AI, VR, and blockchain.
Outline:
- Course Content: The program emphasizes innovation, covering topics such as:
- Artificial Intelligence
- Content Marketing
- Blockchain
- Augmented and Virtual Reality
- New Product Development
- Course Structure: Students complete a series of courses that focus on both theoretical foundations and practical applications, including:
- Media Management
- Digital Media Production
- Data Analytics for Media
- Emerging Technologies for Media
Teaching:
- The program features a combination of lectures, group discussions, hands-on projects, and industry guest speakers.
- Faculty members are experts in SEO, web and social media strategies, data-driven management, and more.
Careers:
- Graduates find employment opportunities in various sectors of the media industry, including:
- Big Tech
- Public Relations
- Marketing and Advertising
- Digital Agencies
- Innovative Startups
- Management roles within media and communications companies
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