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Strategic Media Management, Online Graduate Certificate
Program Overview
Strategic Media Management, Online Graduate Certificate
Overview
Advance your career or develop new knowledge in the field of media management with University of Idaho’s online Strategic Media Management Graduate Certificate. The program delivers practical skills in social media strategy, strategic media planning, audience engagement, and media entrepreneurship — all tailored to help you stay ahead in your field.
Why Choose the Online Graduate Certificate in Media Management?
- Flexible learning to fit your schedule: Pursue your graduate studies online so you can balance work, life, and family.
- Accelerated and traditional paths: Finish a certificate program in just two semesters or complete your master's degree in as little as two (accelerated) or up to four (traditional) semesters.
- Learn from experts: Gain insights from faculty with experience in media production, filmmaking, broadcasting, and digital journalism.
- Financial support available: U of I’s graduate certificate programs are eligible for federal financial aid.
- Start when you're ready: Enroll in strategic media management courses either in the spring or fall, depending on your schedule.
Earn a Master's Degree in Emerging Media
Combine Strategic Media Management and Emerging Media graduate certificates to earn a Master's degree from the Department of Journalism and Mass Media.
Degree Fit
Complete a total of 36 credit hours through our Strategic Media Management Certificate and Media Production Certificate to earn an M.A. in Emerging Media, a degree program that combines strategic leadership with media expertise.
Curriculum and Courses
Learn how to create data-driven strategies, optimize media campaigns, and navigate the legal and entrepreneurial challenges of modern media landscapes through the 18-credit certification program. The coursework focuses on the critical tools needed for success in strategic media planning, social media analytics, and audience engagement, including opportunities for hands-on learning.
Strategic Media Management Certificate Requirements
Career Outcomes
The strategic media management certificate prepares you for roles in media planning, social media strategy, audience analysis, and more. Employers value the skills you gain in media entrepreneurship, analytics, and campaign optimization, positioning you for success in a rapidly growing industry.
Financial Aid and Scholarships
As an online student, you pay in-state tuition for your media management courses. Review costs and explore scholarship opportunities.
Clubs and Involvement Opportunities
Expand your media management certificate with the School of Journalism and Mass Media’s student groups, professional programs, internships, and more — accessible from anywhere.
Application Information
In order to begin your media management certificate at U of I, you must contact your advisor.
M.A. Emerging Media Requirements
You can also earn an M.A. in emerging media online by completing the strategic media management and media production certificate program.
View the Online Emerging Media Master’s Degree Application Process and Requirements
Ready to Apply?
Graduate Admissions
Request More Information About Strategic Media Management
Have Questions?
Whether you want to enhance your current role or explore new opportunities, University of Idaho’s online graduate certificate in media management helps you stand out. Connect with us to get started!
Meet Our Faculty & Staff
School of Journalism and Mass Media
- Physical Address: 347 Administration Building
- Mailing Address: School of Journalism and Mass Media, University of Idaho, 875 Perimeter Drive MS 3178, Moscow, ID
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